Free course
Affiliate & Partnerships Industry Fundamentals
Welcome to the Partnerships Experience Academy! This course is an introduction to the Affiliate Marketing and Partnerships Certification.
Start certificationWho is this for?
Affiliate marketers
Who want to learn skills to help them be more effective in their roles.
Partnership leaders
Who would like to better support the teams that they manage.
Affiliate managers
Who want to stay organized and increase their efficiency.
What you'll learn?
Course overview
- Illustrate the various types of digital marketing and their pricing models.
- Identify the four players in the affiliate and partnerships industry, as well as how they work together to provide value to consumers.
- Describe why partnerships are so important in driving business growth.
- List the different partnership payment types and attribution models.
- Outline how assorted verticals can use partnerships to drive results and how to set payouts accordingly.
- Recognize a high-level overview of the partnerships life cycle.
Course curriculum
Lesson 1
Digital Marketing: Digital Marketing Channels and Pricing Models

Lesson 2
Affiliate Marketing: The Power of Partnerships in Driving Business Growth

Lesson 3
Affiliate Marketing: Affiliate Marketing and Attribution Models

Lesson 4
Affiliate Marketing: Partnership Payment Types

Lesson 5
Affiliate Marketing: Affiliate Marketing Verticals and Examples

Lesson 6
Affiliate Marketing: Affiliate KPIs and Finalizing KPIs

Lesson 7
Affiliate Marketing: Affiliate and Partnerships Goal Setting

Lesson 8
Partnership Life Cycle: High-level Overview of the Partnerships Life Cycle
Instructor
