Partnerships affiliate marketing
From beginner courses to in-depth strategic guidance, learn everything you need to know
Popular courses to become a master in affiliate marketing and partnerships
Short courses, certifications, and live instructor-led training modules
Affiliate & Partnerships Industry – Associate Certification Path
In the Affiliate and Partnerships Industry Fundamentals Certification Path, you learned the basics of the affiliate and partnerships industry: the myriad digital marketing channels and how affiliates and partnerships slot in, the different types of partners, and the key actors involved.
Introduction to Influencer Partnerships Course
In this course, you’ll come to understand the bare bones of influencer partnerships and their pros and cons, as well as grouping factors and tiers—like megawatt, macro, mid-tier, micro, and nano—and the relationship between different types of influencers and company goals.
impact.com Product Training – Associate Certification Path
Advertisers, agencies, and anyone managing an advertiser account on impact.com would benefit from completing this path. You’ll encounter more advanced use cases for the impact.com platform across every phase of the Partnerships Life Cycle, and you’ll absorb the knowledge required to manage a basic account on impact.com.
Influencer Partnership Types & Content Formats Course
Getting a grip on each partnership type will help you to create influencer campaigns that best support your channel and company goals. This course will explore various content types, like Instagram stories and TikTok posts, and how they can support campaign goals, as well as the relationship between influencer reach and rate.
Influencer Partnership Strategic Planning Course
Influencer campaigns can help support many of your channel and company goals. Having clear goals ahead of launching a campaign will allow you to plan an influencer campaign that best aligns with your KPIs. You will then want to ensure that your influencer campaign fits within your allotted budget.
Managing and Tracking Influencer Programs Course
This course will walk you through the end-to-end cycle of campaign execution and all the nuts and bolts of a successful campaign. You’ll first learn about the initial steps of the cycle: casting and recruiting influencers who jibe with company goals, and negotiating talent rates.
Reporting and Measuring Influencer Programs Course
Just like any other marketing campaign, you’ll want to understand the reporting and performance of your influencer partnerships so you know whether or not you should invest again! In this course, you’ll learn how to leverage technology to measure and report on the goals and KPIs you set before your campaign launched.
Affiliate & Partnerships Industry – Fundamentals Certification Path
Although the affiliate and partnerships industry has changed dramatically over the last decade, many industry leaders still regard this channel as being uninventive and hyper-focused on discounting products. That couldn’t be further from the truth, and you’ll discover why in this certification learning path!
impact.com Product Training – Fundamentals Certification Path
This course is an introduction to the impact.com platform. You’ll learn the very basics of the platform—like how to navigate through it, what the partner and advertiser views look like, and all the cool ways you can manage every stage in the Partnerships Life Cycle—so you can get ahead of the affiliates and partnerships game.
Getting Started with Influencer Partnerships – Learning Path Certification
Discover the power of Influencer Marketing! Unlock its secrets and learn how to leverage it for your brand. Enroll now for a game-changing dive into the world of influencer partnerships!
Influencer Partnerships Certification Exam
We’ll test you on your knowledge of each feature of the Agency UI, and the add-ons available to agencies using impact.com. After you complete the exam, you’ll have a chance to share your success on Linked In!
Strategic Business-to-Business Partnerships Course
The Strategic Business-to-Business Partnerships course, taught by industry experts, is where you’ll find everything you need to know to create, nurture, and evaluate strategic B2B partnerships.
Commerce Content Course
As affiliate marketing continues to evolve, so do the available partnership types within the industry. Improved tracking and payment methods have allowed for the rise of Commerce Content within the world of partnerships. Commerce content is a great way to diversify your partner mix and to help mature your partnerships program.
impact.com Product Training – Expert Learning Path Certification
Through this course, you’ll become an impact.com platform wizard, adept at using the platform at the most granular levels and to your heart’s content.
impact.com Product Training for Publishers – Expert Certification Path
This Expert-level certification path was lovingly crafted for content creators, publications, coupon sites, loyalty publishers, and any other company promoting brands via their audience. Through this course, you’ll become an impact.com platform wizard, adept at using the platform at the most granular levels and to your heart’s content.
Agency – impact.com Product Training – Expert Certification
This course will teach impact.com Agency users how to use each feature of the Agency UI, and discuss add-ons available to agencies using impact.com to help them with recruiting and prospecting, email workflows, automated reporting, optimization, and influencer partnerships.
Learn from top partnerships leaders, sharing lessons from their years of experiences
Jamie Birch
CEO
JEBCommerce
Adam Weiss
Principal Consultant
Weiss Digital Consulting
Brianne Schmidt
Director of Affiliate Marketing
Gen3 Marketing
Julia Stanley
Consultant
LT Partners
Sarah Dayes
Chief Client Officer
Acceleration Partners
Bryce Widelitz
Former Sr. Director of Business Development
CNN
Samantha Parsons
Director, PXA
impact.com
Kristina Nolan
VP of Affiliate
DMi Partners
Jamie Birch
CEO
JEBCommerce
Adam Weiss
Principal Consultant
Weiss Digital Consulting
Brianne Schmidt
Director of Affiliate Marketing
Gen3 Marketing
Julia Stanley
Consultant
LT Partners
Sarah Dayes
Chief Client Officer
Acceleration Partners
Bryce Widelitz
Former Sr. Director of Business Development
CNN
Samantha Parsons
Director, PXA
impact.com
Kristina Nolan
VP of Affiliate
DMi Partners
Free course: Introduction to Influencer Partnerships
In this course, you'll come to understand the bare bones of influencer partnerships and their pros and cons, as well as grouping factors and tiers—like megawatt, macro, mid-tier, micro, and nano—and the relationship between different types of influencers.
Grow your partnerships
You’re busy – we get it! With everything on your plate, taking partnerships and affiliate marketing courses may be the last thing on your mind.
But would you rather work smarter or harder in your digital marketing career?
Through the Partnerships Experience Academy, you can access free partnerships and affiliate marketing training to ramp up your partnerships campaigns quicker and more effectively than your competitors. Reach target audiences and build your partnerships strategy with industry-approved best practices vetted by the PXA Council and recognized leaders in the affiliate marketing industry.
Make an impact on your professional development
What if you could impact your company’s most important goals and make a concrete difference to the organization’s bottom line?
Would your boss notice? How about their boss?
Through our partnerships and affiliate marketing courses, you’ll learn how to run a partnerships program that makes a difference! Invest in yourself and your career by staying up to date on partnerships and affiliate marketing trends with the Partnerships Experience Academy.
