Fortify your partnerships

Expose affiliate fraud, influencer fraud, and traffic abnormalities wherever they corrupt your conversion paths. Cut out invalid traffic and reinvest spend in high-quality partnerships.

Allocate spend to legitimate partners only

Purge affiliate and influencer fraud and only reward value.

Eliminate affiliate fraud

Bad actors game attribution models to claim payouts for conversion events they didn’t drive. Monitor your traffic for simple and sophisticated click-fraud techniques to cut out attribution risk and strengthen relationships with quality partners.

Pay for leads, not dead-ends

Fraud especially targets lead-generation campaigns, collecting high payments for stolen or recycled info. Gain real-time insights into suspicious traffic sources to quickly identify high-risk partners. Block payments for illegitimate lead and conversion events.

Stop funding fake installs

Fake installs can come from human or bot-based fraud farms, achieving scale across hundreds of hijacked mobile devices mimicking legitimate behavior. Leverage layered detection methods to find and flag sources resembling install farms and bots. Pay only for valid installs.

Identify suspicious payments

Benefit from an industry first: machine learning-based fraud scoring for your partnership program. Suppress and reverse payouts to high-risk sources. Streamline your quality assurance and partner relationship management all at once.

Identify suspicious payments
Fraud reports with reason codes

Fraud reports with reason codes

Get transparent reason codes that explain the nature of the suspicious or high-risk traffic. See aggregate views of your traffic quality with summary statistics.

Data science support

Rely on a global team of data scientists who train our sophisticated detection algorithms, maintain fraud intelligence databases, and provide customized service. With their support, you’ll always have up-to-date defense against ever-evolving fraud.

Global data science support
Don't fear the regulator — maintain compliance with ease

Don’t fear the regulator

Does the thought of hundreds of independent partners promoting offers in your highly regulated industry keep you up at night? Our compliance tool lets you sleep like a baby.

Prevent liability, ensure accurate content, and avoid nasty surprises with continuous monitoring of your partners’ copy, creative, and offer details. If anything is off, we’ll let you know.

Fraud resource: How performance fraud works

Fraud resource

How performance fraud works

Performance fraud targets both web and mobile environments — but what is it? How does it work? What does it look like? Knowledge is power. Visit our animated gallery of web- and app-based fraud techniques for a roundup of the threats you face out there.

Impact Partnership Cloud

Partnership Cloud™ manages, protects, and optimizes all of your organization’s different partnerships.
Learn more about how we can help you scale faster.

Discover & Recruit

Discover a limitless number of global partners—and add them to your partnership program with ease. Save time with powerful discovery and recruitment automation.
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Find and recruit global partners

Contract & Pay

Choose your business outcomes, then reward the partners that drive them.
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Partnership contract & pay


Track the traffic partners drive on all your properties, across any device.
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Track your partnership life cycle


Proactive messaging and automated workflows make sure partners stay informed, productive, and on-brand.
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Partner engagement & management

Protect & Monitor

Expose fraud wherever it corrupts your conversion paths. Cut out invalid traffic and reinvest spend in high-quality partnerships.
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Protect your partnership from ad fraud


Continually optimize your partnerships for growth and efficiency.
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Partnership marketing optimimzation

Let’s protect your partnership investments

Find out how Impact can help verify your performance metrics and elevate your program’s efficacy.

Navigating your partnership automation strategy during Covid-19 - Watch our webinar