Blog

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27 Feb 2020

5 Smart Tips to Make Mobile Partnerships Your Next Big Growth Driver

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25 Feb 2020

For Customer Experience, These Four Mobile Partnerships Have It Down

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18 Feb 2020

The Organization Is Imaginary — but the 314 Percent ROI Is Real (See for Yourself)

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18 Feb 2020

Parallel Evolution and What Darwin Can Teach Us About Mobile Marketing

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17 Feb 2020

What’s a Blue Ocean Market? Mobile Partnerships, for One

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17 Feb 2020

Get Your Score! Take Our New Maturity Quiz to Rate Your Partnership Program

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13 Feb 2020

Get the FAQs on ITP — and Know You’re A-OK on Impact

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12 Feb 2020

314 Percent ROI — Forrester Study Quantifies Impact of Partnership Cloud

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11 Feb 2020

Conversion Optimization Goes One-on-One. Meet UpSellit

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10 Feb 2020

Chrome 80 Is Here — Are You Ready?

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4 Feb 2020

Top 5 Takeaways From Affiliate Summit West 2020

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31 Jan 2020

Impact Makes IMA Shortlist for Best Influencer Discovery Tool

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30 Jan 2020

Partner or Affiliate? That’s the Burning Question From Affiliate Summit West

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30 Jan 2020

Vote for IMA Nominees Sam Crocker and Rich McLean—Rising Stars by Any Measure

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29 Jan 2020

Affiliates vs. Partners: Same with a Different Name?

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28 Jan 2020

These 30 Slides Will Change Your Life (or at Least Your Partnerships)

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27 Jan 2020

“69% of Consumers Prefer Mobile Gaming Over Social Networks” — A Q&A With TapJoy

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23 Jan 2020

What the New Google Chrome Privacy Updates Mean for You

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20 Jan 2020

Find Your Brand Soulmates with Instagram Influencer Couples for Valentine’s Day

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17 Jan 2020

The Boomerang Effect: Site-to-Store in the Affiliate Partnerships Channel

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15 Jan 2020

Black Friday Lessons: Partnerships Can Inspire Even More Sales

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14 Jan 2020

Our Employees Have Spoken: Impact Wins Four Awards for Company Culture

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9 Jan 2020

Best Practices for Better Influencer Partnerships

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8 Jan 2020

After the Honeymoon—Nurturing Influencer Partnerships for Long-term Value

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7 Jan 2020

Vitamin World Pumps Up Revenue and Efficiency with Partnership Automation

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20 Dec 2019

Cyber Week Benchmarks Confirm Impact Clients Outpace the Industry

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19 Dec 2019

Meet Our Most Inspiring Instagram Influencers for New Year’s Resolutions

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19 Dec 2019

Buy Now, Pay Later: How Affirm Is Disrupting the Retail Credit World

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18 Dec 2019

Thank You x 6! Impact Ranked a Leader in 6 Categories on G2 Crowd

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13 Dec 2019

What’s Driving the Expansion of the Partnership Channel? (You Are)

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10 Dec 2019

To Build Her Business, Influencer and Athlete Kassidy Cook Really Dives into Numbers

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9 Dec 2019

Ready for More Growth? Tips For Growing Beyond Affiliates from PI Live

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5 Dec 2019

Make That Six for 2019! Impact Wins Best Marketing Automation Platform at Digiday Awards

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4 Dec 2019

This Could Be You! Real-world Partnerships and How They Work

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2 Dec 2019

How Revolut Is Reaching Banking’s New Generation with Partnership Automation: Report from PerformanceIN

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26 Nov 2019

Browser News: What Is ITP 2.3 and Google Chrome’s Latest on Tracking

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25 Nov 2019

How to Use Seasonality in Your Influencer Strategy in 5 Easy Steps

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21 Nov 2019

2019: The Year Partnerships Became a Major Category for Business Growth—A Note from Impact’s CEO

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20 Nov 2019

10 Tips to Prime Your Partnerships for Black Friday and Cyber Monday

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19 Nov 2019

22 Top Social Influencers for Black Friday Deals

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18 Nov 2019

Go for the Win-Win—Ask the Right Questions to Manage Your Influencers’ Full Life Cycle

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15 Nov 2019

Influencer Jessica Neistadt Talks Authenticity, Trust, and Why Partners Need Partners Too

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13 Nov 2019

4 Dos—Plus 4 Don’ts—for a Successful Influencer Program

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12 Nov 2019

“Adds an Extra Level of Transparency and Comfort”—Forensiq’s Q&A with Bold Screen Media

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11 Nov 2019

How Partnerships Energize Samsung’s Innovative User Experiences

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8 Nov 2019

Why Partnerships Are the Next Big Driver for Revenue Growth

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5 Nov 2019

A Fan-approved Approach to Partnerships—How Fanatics Scores Big [Video]

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4 Nov 2019

Discover Why Partnerships Take Center Stage at Ticketmaster [Video]

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1 Nov 2019

How Partnership Automation Helps Drop, Millennials’ Preferred Rewards App, Pick Up New Customers

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29 Oct 2019

Spot the Bot: Five Tips to Avoid Scammy Influencers

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23 Oct 2019

What the Wall Street Journal Missed: Advertisers Don’t Have to Wonder Who’s Listening to Influencers

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22 Oct 2019

Impact Wins Best SaaS Platform at IPMA Awards—Plus Highly Commended for Best Technology and APAC Affiliate Programme

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18 Oct 2019

Shear Success: How Harry’s Grooms Partnerships for 75%+ Revenue Growth [Video]

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17 Oct 2019

17% of In-app Traffic Is Fraudulent—Learn More in Our New Mobile In-app Benchmarks

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16 Oct 2019

How Prodege Creates Rewarding Moments for Everyone—A Q&A with Joshua Kopac

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10 Oct 2019

We Won! Impact Takes Home “Best Tech Platform” at DADI Awards

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10 Oct 2019

Five Tips for Savvy Influencers from BlogHer 2019

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9 Oct 2019

How In-app Partnerships Can Be the Ticket to a Great Customer Experience

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4 Oct 2019

Why Every Partner, Marketer, and Advertiser Needs AI Guarding the Door

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3 Oct 2019

Find Out Why Forensiq by Impact Is Shortlisted for Most Effective Anti-fraud Solution Award

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3 Oct 2019

Will App-ads.txt Foil Fraud? Not If Apps Don’t Play Along

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2 Oct 2019

We’re a Finalist! Digiday Shortlists Impact for Best Marketing Automation Platform

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2 Oct 2019

Meet the Creators: Three Rising Stars From the 2019 BlogHer Influencer Conference

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1 Oct 2019

Lead Program Partnerships Have Come of Age—Learn Why in This Q&A with Acceleration Partners

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30 Sep 2019

G2 Crowd Ranks Impact as a Leader in Partnerships, Influencer Marketing, and More—Thanks to You!

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27 Sep 2019

GasBuddy + Audible, Airbnb + 23andMe, Carnival + Michaels: Lessons from Top Partnerships

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20 Sep 2019

Launch Your Career in Partnerships with the Perfect Pitch

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17 Sep 2019

Would You Like to Learn About Mobile Ad Fraud in Just 2 Minutes?

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16 Sep 2019

Micromanagement? No Thanks. Learn How fuboTV Efficiently Nurtures Partnerships with Impact

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12 Sep 2019

Vote for Impact! We Made the IPMA Shortlist—The Rest Is Up to You

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9 Sep 2019

What Retail Apocalypse? Q&A with Real-time Personalization Wunderkind RevLifter

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5 Sep 2019

A Career in Partnerships? Now’s the Time (and Here’s Your Plan)

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3 Sep 2019

Why Is the Partnership Channel Driving So Much Growth? Find Out in 90 Seconds

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29 Aug 2019

MegaCast, DrainerBots, and More—See These Bots in Action in Our New Video

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27 Aug 2019

Sheer Truth in Partnerships: Impact Contributes to IAB UK Transparency Initiative

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25 Aug 2019

Got a Great Idea for a Grassroots Partnership? Take This Expert Advice

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19 Aug 2019

When Was The Last Time Your Customer Journey Had a Checkup?

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16 Aug 2019

Binge-watch the Best Presentations and Biggest Ideas from Impact Growth

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12 Aug 2019

Hello World! Take Your Influencer Program Global in Six Smart Steps

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8 Aug 2019

Altitude Named Best Ad Analytics Solution by Martech Breakthrough Awards

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7 Aug 2019

The Partnership Economy: How It Started, Where It’s Headed, and Why It’s on Fire

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5 Aug 2019

No Ordinary Rewards App: Why Drop’s Success Makes So Much Sense—Read Our Q&A 

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31 Jul 2019

Break Down Barriers to In-app Deep Links and Close the Deal

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30 Jul 2019

Want Fresh, Engaging Content at Your Fingertips? Look to Your Influencers

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25 Jul 2019

Why Every Mobile Partnership Needs Deep Links

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23 Jul 2019

Do You Have Spreadsheet Skeletons in Your Siloed Closets?

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17 Jul 2019

Efficiency Is Just the Start—4 Surprising Benefits from Partnership Automation

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15 Jul 2019

Dear C-Suite, We Need to Talk About Your Silos

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9 Jul 2019

Top 3 Traits of Successful Partnership Programs, According to New Research

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8 Jul 2019

What Do Harry’s, BarkBox, and Ticketmaster Share Besides Amazing Growth? Partnerships

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30 Jun 2019

Want to Know a Secret? This Channel Just Quietly Overtook Paid Search

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28 Jun 2019

Research Shows Companies with Mature Partnerships Grow Revenue Nearly 2x Faster

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23 Jun 2019

Harry’s and Impact Present: The Art & Science of Partner Compensation – SubSummit 2019

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12 Jun 2019

Partnership Automation: The New Frontier of Business Growth. Are You Ready?

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5 Jun 2019

From Fake Installs to Mobile Click Fraud—Read Our Guide to Safe Partnerships in the Mobilesphere

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4 Jun 2019

Q&A with Bright Storm and Forensiq—”Always a Step Ahead of the Fraudsters”

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30 May 2019

Protect Your Partnerships! Spot Scammers with Our Smart Guide to Performance and Click Fraud

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28 May 2019

Safari’s Done It Again—What You Need to Know About ITP 2.2

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23 May 2019

5 Ways to Make Summer Your Best Partnership Season Ever

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16 May 2019

5 Do’s and Don’t for Influencer Recruiting

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15 May 2019

BuzzFeed’s Advice to Scaling Partnerships: “Stay Authentic. Lean into Data-driven Strategy”

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13 May 2019

In Loving Memory: Old School Affiliate Marketing. Hello, Partnerships

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8 May 2019

March Madness Isn’t Over: Are You Betting On the Right Kinds of Partners?

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6 May 2019

How Brands Can Uncover Incremental Value from Their Partnerships

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6 May 2019

Deep Thinking on Deep Linking — A Straight Shot to Mobile Partners Using TrueLink

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6 May 2019

Why Impact’s Attribution Solution Is Award-winning

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2 May 2019

A New Sheriff in Town: Taming the Wild West of Affiliates

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30 Apr 2019

11 Partnership Measurement Metrics You Should Know

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24 Apr 2019

Publisher Spotlight: Fluent

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23 Apr 2019

Why Deep Linking is an Effective Mobile App Engagement Strategy

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16 Apr 2019

Beyond Affiliates: Exploring The Blue Ocean of Partnerships

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5 Apr 2019

The Skinny on Scale: How to Pump Up Your Global Partnerships to Increase Sales

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1 Apr 2019

What Can Analyzing Over 180B Ad Impressions Tell You About Global Ad Fraud?

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28 Mar 2019

What is Partner Lifecycle Management?

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20 Mar 2019

5 Ways to Woo New Partners (That Don’t Involve Flowers)

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18 Mar 2019

More Than a Feeling—How Impact’s New Partnership Cloud Drives Business Growth

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18 Mar 2019

Publisher Spotlight: BorderX Lab

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15 Mar 2019

5 Questions Partnership Channel Owners Need to Know How to Answer

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14 Mar 2019

Automate Your Growth with New Partnership Automation from Impact

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7 Mar 2019

OPM agencies are at a crossroads – Which path will they take?

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6 Mar 2019

Time for an Asia-First Model of Partner Marketing

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27 Feb 2019

Welcome to Influencer Easy Street—Easy Onboarding, Interface, and Payouts

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26 Feb 2019

Influencer Marketing Grows Up—What’s It Mean for Performance Marketing?

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25 Feb 2019

5 Sessions for Marketers to Check Out at Mobile World Congress 2019

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22 Feb 2019

How Lord of the Rings and Partner Insights Can Reveal Your Most Valuable Partners

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17 Feb 2019

Impact + Magento: Color Your eCommerce Program Successful

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14 Feb 2019

Get the Spark Back: How to Fall in Love With Your Partners All Over Again

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12 Feb 2019

Welcome to Hyper-productivity and Influencer Management Heaven

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4 Feb 2019

How to Ride the Influencer Marketing Wave — Without Getting Knocked Out

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30 Jan 2019

Ready to Tackle Partnerships? Five Things the Super Bowl Can Teach Retail Brands

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29 Jan 2019

Exclusivity and Why Impact Doesn’t Demand It

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16 Jan 2019

6 Weeks to Ultimate Marketing Fitness: Weeks 3 to 6

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15 Jan 2019

Impact Unveils Premier Partnerships Program for Agency Partners

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11 Jan 2019

6 Weeks to Ultimate Marketing Fitness—Weeks 1 and 2

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7 Jan 2019

Problems Marketers Still Need to Solve for and Opportunities that Lie Ahead in 2019

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31 Dec 2018

New Year’s Resolutions Digital Marketers Should Make in 2019

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30 Dec 2018

Big Trends for Digital Marketers in 2019

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26 Dec 2018

How to Use Machine Learning and Big Data to Dig Deep and Detect Fraud

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20 Dec 2018

How Q4 Creates the Perfect Storm for Wasted Ad Spend – and How Marketers Can Avoid It

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17 Dec 2018

Impact and Internet Retailer’s 2019 Leading Vendors to the Top 1000 E-Retailers Report

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5 Dec 2018

Is There Fraud in Your Lead Gen Program?

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26 Nov 2018

6 Times When You Really Need Dynamic Payouts

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19 Nov 2018

Want Absolute Partnership Clarity? Use Dynamic Payouts

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16 Nov 2018

The Buzzfeed Botnet and Why Impact Customers Were Already Safe

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13 Nov 2018

Good News From Forensiq—MRC Confers Accreditation for SIVT Detection and Filtration and Viewability Measurement

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5 Nov 2018

Are You Safe From In-app Fraud? Here’s How to Know

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31 Oct 2018

Botnets v. Humans: Avoiding Fraud in Your Viewability Measurement

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22 Oct 2018

Life Isn’t Fair? But With Dynamic Payouts, Your Partner Payments Can Be

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9 Oct 2018

How CMOs Can Become Heroes to Their CEOs with a System of Record

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24 Sep 2018

How a System of Record Increases Collaboration and Transparency

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17 Sep 2018

Millennials, Gen Z, and Retail––Why Your Marketing Maturity Matters

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13 Sep 2018

The Dawn of a New Performance Marketing Strategy

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12 Sep 2018

We’re excited to announce our acquisition of Mediarails!

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10 Sep 2018

Are You Achieving Agile Marketing That Continuously Optimizes?

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8 Aug 2018

What Does ITP 2.0 Mean for You?

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11 Jul 2018

Scott Brinker: 5 Disruptions Changing Marketing As We Know It

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11 Jun 2018

8 Ways to Get the Most Out of Cannes Lions

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6 Jun 2018

How to Protect Against In-App Spoofing

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24 May 2018

How to Fight Fraud and Boost Ad Revenue on Mobile Apps

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22 May 2018

How To Preserve Marketing Intelligence and Attribution in the Wake of Google’s Shutdown of the Doubleclick ID

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4 May 2018

Panel of Leading Stakeholders To Tackle Mobile Ad Fraud at Impact Growth on May 8th in New York

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2 May 2018

Catch Impact’s Todd Crawford 5/15 to 5/17 @ Affiliate Marketing (AM) Days in Las Vegas

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30 Apr 2018

Martech Expert Scott Brinker To Keynote On Marketing Disruptions at Impact Growth May 8th

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30 Apr 2018

3 Common-Sense Strategies for Maximizing the Value of Your Marketing Intelligence Solution

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26 Apr 2018

State of Fraud: Access Findings from Forensiq’s 2018 Customer Survey on the Status of Fraud

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25 Apr 2018

How to Stay Ahead of Impression Fraud on Mobile Apps

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24 Apr 2018

12 Questions You Should Ask When Evaluating a Performance Fraud Detection Partner

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23 Apr 2018

Register For Our 4/25 Webinar: What’s New & What’s Next in Performance Partnerships?

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23 Apr 2018

14 Things to Ask When Looking For a Verification Partner

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20 Apr 2018

10 Things You Need to Know About the GDPR

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18 Apr 2018

Is Fraud Showing Up in Your Performance Traffic? Our eBook Helps You Identify the Signs

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18 Apr 2018

‘Impact Growth’ Marketing Technology Summit: 5/8 in NY

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14 Apr 2018

StackAdapt Uses Forensiq’s Prebid Solution, Mitigates Fraud Risk

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26 Mar 2018

What You Need to Know About Partner Programs in the Financial Services Sector

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22 Mar 2018

3 Tactics You Need To Implement Multi-Touch Attribution

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20 Mar 2018

Impact Radius Rebrands to ‘Impact’, Unveils Integrated Martech Platform To Fuel Brand Growth, Simplify And Optimize Marketing & Media Strategies

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16 Mar 2018

Impact Radius At Shoptalk, Plans ‘Techtalk’ on Cultivating Loyalty in Partner Marketing Programs on 3/19

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14 Mar 2018

XOOM Energy Taps Impact Radius To Launch Affiliate Marketing Program

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12 Mar 2018

Playbook: Tips for Expanding Your Partner Marketing in APAC

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6 Mar 2018

Pay for Value: Compensate Your Influencers Fairly with Dynamic Payouts

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5 Mar 2018

Consumers Don’t Think in Channels, So Why Should You?

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27 Feb 2018

At eTail West This Week, It’s All About the Customer

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14 Feb 2018

Conversion Path Insights: 3 Key Takeaways to Increase ROAS in Your Partner Marketing

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6 Feb 2018

Lemmonet Improves Traffic Quality, Kicks Mobile Fraud to the Curb

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5 Feb 2018

Gain More Transparency, More Trust With a System of Record

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25 Jan 2018

Give Mobile Fraud The Boot!

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24 Jan 2018

Going Global: Best Practices For Implementing And Expanding Your Partner Program

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18 Jan 2018

For Sanity, Try A System of Record

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15 Jan 2018

Untangling The Media Morass

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10 Jan 2018

5 Key Ingredients For Launching Successful Partner Programs

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4 Jan 2018

Forensiq eBook Demystifies Mobile Install Attribution Fraud

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22 Dec 2017

In 2018, Look For Unified Data Systems, Partnership Evolution & De Facto Fraud Detection

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22 Dec 2017

Non-Traditional Partnerships Worth Barking About

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21 Dec 2017

Bob Glazer: Big Brands Want Global Partnership Programs

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21 Dec 2017

Nail Attribution, Increase Data Transparency, And Develop Personalization in 2018

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20 Dec 2017

Mobile Tracking, Attribution, Partnerships Will Fuel Performance Marketing Growth in 2018

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18 Dec 2017

Learn How Airbnb, Adidas, Levi’s & Uber Are Innovating Jan. 7 At Affiliate Summit West

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13 Nov 2017

5 Tips for Boosting Holiday Revenue from your Partner Program

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16 Oct 2017

Data Science Download: Kyrylo “Kip” Pogrebenko

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13 Oct 2017

Impact Radius and Intelligent Tracking Prevention in Safari

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9 Mar 2017

Play By Your Own Rules With The New Attribution Model Builder

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26 Oct 2016

How TransferWise Grew its Affiliate Program by 20% [Case Study]

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24 Oct 2016

Gartner’s Market Guide Recognizes Impact Radius

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13 Oct 2016

How to Drive Affiliate Marketing Growth With Attribution

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11 Oct 2016

How Tech Giant, Lenovo, Unified Its Global Affiliate Program [Case Study]

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4 Oct 2016

How to Solve 4 Big Data Challenges That Destroy Marketing Decisions

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1 Sep 2016

Why is Cross-Device Tracking So Important to Marketers?

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25 Aug 2016

The Holy Grail of Affiliate Marketing Metrics

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11 Aug 2016

Partner Management Tips for Busy Affiliate Managers

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8 Aug 2016

How to Choose a Marketing Attribution Model

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7 Aug 2016

Why the Customer Journey Matters for Affiliate Marketers

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29 Jul 2016

Why the Customer Journey is the Marketer’s Secret Weapon

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27 Jul 2016

3 Reasons Why Tech-Savvy Marketers Love Attribution Data

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21 Jul 2016

Marketing Decisions Should Not Be Made with a Magic 8 Ball

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19 Jul 2016

How to Dramatically Increase ROI with Better Marketing Technology

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14 Jul 2016

Attribution and Affiliate Marketing, Learn to Make it Work!

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13 Jul 2016

How to Drive Quality Financial Services Leads with Your Affiliate Channel

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9 Jul 2016

Affiliate Summit East 2016: Tips for a Successful Event

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7 Jul 2016

Feature Focus: Unique Revenue Reporting

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5 Jul 2016

What is Marketing Attribution? (And, Why Should I Care?)

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30 Jun 2016

Performance Marketing Best Practices for Financial Services [Webinar]

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28 Jun 2016

PMI Europe: Building an Attribution Model: Starting Blocks

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22 Jun 2016

Feature Focus: Granular Tracking for Precise Decisions

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14 Jun 2016

Impact Radius Acquires Forensiq, Creating The World’s First Marketing System of Record With Built-In Fraud Detection

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7 Jun 2016

How to Work With Your Creative Team to Drive Results

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9 May 2016

Live Webinar | How Non-Traditional Partnerships are Changing the Face of Affiliate Marketing

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4 May 2016

Share Your Digital Marketing Insights

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4 May 2016

Are You Drowning in Data? 3 Signs You Might Need Attribution

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1 May 2016

Feature Focus: Reporting Dashboard

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29 Apr 2016

The Commission Splitting Conundrum

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27 Apr 2016

Marketing Podcasts We Can’t Get Enough Of

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26 Apr 2016

3 Tips to Crush Your Q2 Marketing Goals

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22 Apr 2016

How Well Do You Understand Your Affiliate Program Tracking?

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21 Apr 2016

Feature Focus: Bar & Pie Charts

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14 Apr 2016

5 Ways to Avoid Conflict of Interest in Affiliate Management

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12 Apr 2016

3 Things Digital Marketers Need To Address Now

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8 Apr 2016

Lenovo Has Partnered with Impact Radius

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7 Apr 2016

The 7 V’s of Big Data

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5 Apr 2016

Feature Focus: Customer Journey Graphs

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4 Apr 2016

Live Webinar: Are You Ready For Marketing Attribution?

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31 Mar 2016

Nope, Not an Affiliate Network: How and Why We’re Different

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29 Mar 2016

5 Mantras for a Measurement-Driven Organization

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24 Mar 2016

The ABCs of Marketing Attribution

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23 Feb 2016

Industry Insiders Spotlight at Affiliate Summit West 2016

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11 Feb 2016

Feature Focus: Campaign Marketplace

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9 Feb 2016

How to Do a Marketing SWOT Analysis

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4 Feb 2016

Guest Post: Taking an Agency & Technology Approach to Affiliate Marketing

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3 Feb 2016

Feature Focus: Product Listings

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26 Jan 2016

What B2B Can Borrow From B2C Marketing

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21 Jan 2016

Deeplink Plugin Now Available for Media Partners

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19 Jan 2016

A Year in Review: 2015

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14 Jan 2016

Marketing Data: I was told there would be no math…

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12 Jan 2016

What is a Tag Manager?

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6 Jan 2016

Industry Insiders Spotlight w/ Bob Glazer

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5 Jan 2016

Making Affiliate Summit West 2016 a Guaranteed Success

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31 Dec 2015

Top 5 Marketing Predictions for 2016

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30 Dec 2015

2015 Marketing Year in Review

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22 Dec 2015

Pro Tips for Working with Your YouTube Affiliates

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10 Dec 2015

Impact Radius Nominated for the Performance Marketing Awards – Industry Choice of Tech Solution

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9 Dec 2015

Your Integration Made Easy – The Top 6 Tips

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3 Dec 2015

Black Friday vs Cyber Monday

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2 Dec 2015

Impact Radius Acquires Clearsaleing from eBay Enterprise

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1 Dec 2015

Affiliate Marketing Tips from the Experts: Partnerships

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24 Nov 2015

Creating a Call to Action that Converts

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18 Nov 2015

Get Great Results Managing Your Cyber Monday Promotions on Impact Radius

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17 Nov 2015

Holiday Book List 2015

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12 Nov 2015

A Scalable Solution – Why Affiliate Management Platforms Trump Networks for Startups

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10 Nov 2015

Cross-Channel Marketing: 4 Steps to Success

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6 Nov 2015

4 Secrets of the Impact Radius Platform

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4 Nov 2015

Online Ad Fraud and How to Mitigate it

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29 Oct 2015

Advice from the Experts: Getting Media Partner Attention

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28 Oct 2015

Best Tips for Launching Your Affiliate Program New Year with a Bang

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27 Oct 2015

Industry Insiders Spotlight w/ Matthew Wood: Part 2

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22 Oct 2015

Time to Evaluate – 5 Questions from our Vetting Process

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20 Oct 2015

Is ROAS or ROI the Best Metric for Digital Advertising Optimization?

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19 Oct 2015

The Importance of Crediting Logic

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16 Oct 2015

Premiere of Industry Insiders Spotlight Season 2

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13 Oct 2015

5 Steps to Successfully Build a Data-Driven Marketing Organization

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10 Oct 2015

A Real Super Sunday: Using Mobile Flash Sales to Drive Incrementality

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6 Oct 2015

Programmatic Media – Serving Two Masters

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5 Oct 2015

PMI London 2015: Going Global with Your Affiliate Program the Right Way

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28 Sep 2015

Shop.org Here We Come!

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22 Sep 2015

iOS 9 and Ad Blocking

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18 Sep 2015

4 Proven Ways to Drive In-Store Sales from Online

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15 Sep 2015

5 Tips to Make Sure Your Holiday Marketing Goes Off Without a Hitch

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10 Sep 2015

The Countdown to PMI London 2015: Todd’s Panel

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9 Sep 2015

Impact Radius Continues Global Expansion

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7 Sep 2015

3 Steps to Finding Great Affiliate Marketing Partners

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3 Sep 2015

Feature Focus: Customer Status Payout

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3 Sep 2015

Moving and Grooving

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28 Aug 2015

Impact Radius Greater Good Initiative

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26 Aug 2015

Back to School Reading List

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20 Aug 2015

Look Who Is 112!

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18 Aug 2015

How Big Can Your Affiliate Program Be?

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13 Aug 2015

Feature Focus: Deals

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10 Aug 2015

ASE Seen Two Ways: The Inside Scoop from a Repeat Attendee and a First Timer

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31 Jul 2015

An Industry Vet’s Guide to ASE – 3 Insider Tips

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30 Jul 2015

Feature Focus: Automatic Notifications

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29 Jul 2015

Affiliate Marketing for the Travel Industry: 3 Key Considerations

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29 Jul 2015

Referral Marketing: 3 Methods to Acquire New Users

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24 Jul 2015

Yes, You Can Track Paid Placements

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22 Jul 2015

Industry Insiders Spotlight with Sarah Bundy

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16 Jul 2015

Voice of the Industry Digital Marketing Survey Reveals Marketers’ Top Priorities for 2015

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8 Jul 2015

Feature Focus: Ads Inventory

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30 Jun 2015

Why Big Data is Still a Big Deal

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22 Jun 2015

Mobile App Advertising Segmentation

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18 Jun 2015

Performance Marketing Insights Europe

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16 Jun 2015

Discovering the Hidden Value in Your Affiliate Channel

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11 Jun 2015

New Industry Insider Spotlight Series

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9 Jun 2015

What You Missed at IRCE 2015

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2 Jun 2015

Feature Focus: Media Manager Rule Builder

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29 May 2015

3 Things to Look Forward to at IRCE

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26 May 2015

Notes from the Road: The Buzz from Ad Tech

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20 May 2015

The Secret to Affiliate Marketing Incrementality Revealed

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15 May 2015

Next Stop: ad:tech

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12 May 2015

Industry Insiders Spotlight with Jennifer Myers-Ward

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11 May 2015

5 Effective Mobile App Re-Engagement Strategies

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24 Apr 2015

Commission Splitting: Opening Pandora’s Box

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8 Apr 2015

Data is Your Frenemy!

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24 Mar 2015

Affiliate Management Days in San Francisco

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10 Mar 2015

Mobile Apps: If You Can’t Measure, You Can’t Manage

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10 Feb 2015

Taking Affiliate Global

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16 Jan 2015

Impact Radius Turns 5 Years Old!

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8 Jan 2015

2014 In Review at Impact Radius: Breaking out!

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30 Dec 2014

Deduplication and Affiliate Marketing

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15 Dec 2014

Why is My Data Wrong?

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10 Dec 2014

Dangers of Intra-Affiliate Data

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9 Dec 2014

Impact Radius Continues Building Performance Marketing Momentum by Expanding Its Leadership in Financial Services, Retail and Travel Markets

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3 Dec 2014

Mobile apps poised to hit $70B in revenues by 2017

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1 Dec 2014

End of Black Friday? How will Cyber Monday fare?

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25 Nov 2014

Six Trends to Watch for in Performance and Brand Advertising (Part 1)

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7 Nov 2014

The Future of Advertising Tracking: The Big 3 Drive Change

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29 Oct 2014

4 reasons why marketers should be ecstatic about the iPhone 6

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7 Oct 2014

What will happen to performance marketing?

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23 Sep 2014

Big Data vs Common Sense

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16 Sep 2014

Impact Radius Extends Performance Marketing Leadership

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26 Jun 2014

7 Reasons to Act on Mobile Now

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23 Jun 2014

iBeacon and Bluetooth Low Energy technology poised to dominate online-to-offline marketing opportunities

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17 Jun 2014

When will internet advertising overtake TV?

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13 Jun 2014

The Need For Speed

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3 Jun 2014

How “Programmatic” Will Change Performance Advertising

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30 May 2014

Voice of the Industry Survey Identifies Top Priorities for Marketers in 2014

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29 May 2014

State of Tracking in a Multichannel World

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20 May 2014

Top 30 Mobile Advertising Influencers

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17 May 2014

Mobile retail sales explosion: From meaningful to Massive!

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9 May 2014

Mobile App Development and Tracking Integration Simplified with Unity 3D and Titanium

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2 May 2014

Affiliate Marketing Best Practices for Advertisers

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2 May 2014

New Media Partner Dashboard Unveiled

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30 Apr 2014

Stay Informed of Critical Performance Trends with Custom Notifications

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20 Mar 2014

Top 25 Influencers in Performance Marketing

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11 Mar 2014

Preventing Affiliate Fraud

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4 Mar 2014

The Role of Tag Management in Digital Marketing

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4 Mar 2014

Five Tips for Successful Affiliate Program Management

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10 Feb 2014

Marketing Attribution in 2014

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16 Jan 2014

Affiliate Summit West Performance Marketing Influencer Insights

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9 Jan 2014

Affiliate Summit West 2014 – See You There!

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13 Dec 2013

Expand Distribution Opportunities with New Click Tracker Feature

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17 Apr 2013

Impact Radius Offers Migration Assistance To Stranded Google Advertisers

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17 Apr 2013

Is Larry Page Crazy (For Killing GAN)?

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11 Dec 2012

Affiliate Summit West 2013 Speaker Preview – Todd Crawford

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5 Dec 2012

Mustache Radius Conquers #Movember

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31 Oct 2012

A Fresh Take on Reporting

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30 Oct 2012

Multi-Channel Attribution

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15 Oct 2012

Launching Your First Affiliate Marketing Campaign

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5 Oct 2012

The Reasons for Impact Radius

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3 Oct 2012

Affiliate Marketing in a Nutshell

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1 Oct 2012

Join us at A4U Expo in London

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27 Sep 2012

The Fast Five of Tag Management Systems

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26 Sep 2012

Tracking for Mobile

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20 Sep 2012

What is Responsive Web Design?

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14 Sep 2012

Newbie Series in Review

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13 Sep 2012

Tag Management Thursday

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12 Sep 2012

What is Performance Marketing?

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7 Sep 2012

Are Digital Coupons Valuable for Marketing?

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5 Sep 2012

Proving the Value of Your Marketing Efforts

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4 Sep 2012

Join us at Affiliate Management Days in Fort Lauderdale

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31 Aug 2012

Evaluating New Marketing Channels

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28 Aug 2012

What is Remarketing?

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17 Aug 2012

Tracking Offline to Online Update

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13 Aug 2012

Tracking Offline Campaigns to Online Conversions

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7 Aug 2012

Mobile vs Online Marketing

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3 Aug 2012

Analytics and Ad Servers Leave You Short

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27 Jul 2012

SMARTER Proposals

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20 Jul 2012

What Does Tag Management Do?

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18 Jul 2012

What is Tag Management?

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12 Jul 2012

Selling to Internal Decision Makers: Whys that Matter

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10 Jul 2012

Beginning the Journey: Starting the Marketing Adventure

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2 Jul 2012

Selling to Internal Decision Makers – A Marketer’s Guide

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27 Jun 2012

Does Affiliate Marketing Work for B2B?

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17 May 2012

Reports that Match Your Needs

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11 Apr 2012

Is It Time for New Technology?

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10 Apr 2012

Automated Clearinghouse Makes You and Your Partners Happy

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9 Apr 2012

Get Connected with REST API

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3 Feb 2012

Coupon Strategies for eCommerce Brands

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31 Jan 2012

The Big Conversion Tracking Lie

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26 Jan 2012

#2012Marketing Solutions

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13 Dec 2011

#2012Marketing Challenges Executive Summary

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7 Dec 2011

#2012Marketing Challenge 12: Emerging Media Opportunities

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28 Nov 2011

#2012Marketing Challenge 11: Getting It All Done

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22 Nov 2011

Impact Radius Releases Generation™ to Set a New Standard for Partner Management Software

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17 Nov 2011

#2012Marketing Challenge 10: Executing a 3-Screen Strategy

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10 Nov 2011

#2012Marketing Challenge 9: Acquiring New Customers via Social Media

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9 Nov 2011

Impact Radius Names Top 25 Performance Marketing Influencers

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9 Nov 2011

The Top 25 Most Influential People in Performance Marketing

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7 Nov 2011

#2012Marketing Challenge 8: Adopting Attribution Reporting

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3 Nov 2011

#2012Marketing Challenge 7: Consolidating the Digital Marketing Toolset

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2 Nov 2011

Back to New York for ad:tech

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27 Oct 2011

#2012Marketing Challenge 5: Privacy vs. Personalization

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27 Oct 2011

#2012Marketing Challenge 6: Finding Clarity in Data

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21 Oct 2011

#2012Marketing Challenge 4: Daily Deals, Social Buying, and Coupons

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20 Oct 2011

#2012Marketing Challenge 3: Truly Integrating Online and Offline Media

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14 Oct 2011

#2012Marketing Challenge 2: Mastering Display

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11 Oct 2011

#2012Marketing Challenge 1: Mastering Mobile

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5 Oct 2011

We’ve given away an iPad2!

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23 Sep 2011

Invading Las Vegas: Interview with Shawn Rorick – the Interactive Marketing Mind Behind Digital World Expo

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21 Sep 2011

Meet Impact Radius at A4U Expo London

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19 Aug 2011

The Foundation of a Successful Marketing Campaign

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17 Aug 2011

Welcome to the new Impact Radius!