Latest blogs
View allDiscover expert insights, actionable strategies, and success stories that can help you optimize your partnerships, drive growth, and achieve better outcomes.
Successful partnerships are the cornerstone of growth and innovation. Gain the insights and strategies to help you build and maintain high-performing partnerships. Learn from real-world examples and discover how businesses like yours have achieved remarkable success by leveraging our solutions.
Blog
Building a profitable creator community: How OLIPOP’s hybrid commission approach drives 12% of sales
Blog
An expert weighs in on influencer tax write-offs (+ how to maximize your savings)
Blog
The complete guide to referral links: How to use URLs to substantially drive ROI and engagement
Blog
Maximizing rewards program performance under new ICO guidelines: A guide for UK and EU advertisers
Blog
8 influencer marketing trends for 2025: 11 experts reveal how to increase ROI with performance-driven creator partnerships
Blog
Beyond basic tracking: 5 data-driven strategies to transform your affiliate program’s ROI
Blog
Performance marketing explained: Types, benefits and key metrics
Blog
Rethinking affiliate measurement for today’s partnerships
Editors picks
FEATURED SERIES
Ultimate guides: Everything you need to know
Dive into our comprehensive guides, crafted to give you all the knowledge and tools you need to succeed. Whether you’re new to partnership management or looking to refine your strategy, these guides cover everything from establishing effective collaborations to optimizing performance.
Blog
The ultimate guide to influencer marketing in 2025
Blog
The ultimate guide to B2B SaaS affiliate marketing: how partnerships boost revenue, business growth, and customer reach
Blog
The ultimate guide to partnership marketing
Blog
Ultimate guide to commerce content maturity for publishers
Blog
Ultimate guide to affiliate marketing in financial services
Blog
Ultimate guide to affiliate marketing
Blog
Ultimate guide to lead generation fraud
Blog
Ultimate guide to commerce content
Influencer marketing is a powerful way to amplify your brand’s reach and outcome. At impact.com, we showcase stories of successful influencer partnerships that have driven significant results. Learn how brands collaborate with influencers to create authentic connections with their audiences, enhance engagement, and achieve measurable growth.
Blog
Building a profitable creator community: How OLIPOP’s hybrid commission approach drives 12% of sales
Blog
An expert weighs in on influencer tax write-offs (+ how to maximize your savings)
Blog
The complete guide to referral links: How to use URLs to substantially drive ROI and engagement
Blog
Maximizing rewards program performance under new ICO guidelines: A guide for UK and EU advertisers
Blog
8 influencer marketing trends for 2025: 11 experts reveal how to increase ROI with performance-driven creator partnerships
Blog
Beyond basic tracking: 5 data-driven strategies to transform your affiliate program’s ROI
Blog
Performance marketing explained: Types, benefits and key metrics
Blog
Rethinking affiliate measurement for today’s partnerships
Blog
From click to cart: 6 ways to create a full-funnel referral program for retail
Featured series
Industry research: Keep up on the latest trends
Stay informed with impact.com’s first-party research, offering valuable insights into consumer behavior, industry data, and emerging trends. Our research helps you stay ahead, make data-driven decisions, and refine your partnership strategies.
Blog
Cyber Week 2024: how top brands achieved 23% higher conversion rates through strategic partnerships
Blog
Prime Big Deal Days 2024: Increased transactions suggest a promising holiday shopping season
Blog
6 insights for publishers to maximize commerce content income this Cyber Week
Blog
Cyber Week 2024: Consumers plan to research early and spend more
Blog
5 key consumer trends driving retail and shopping in 2024
Blog
Prime Day 2024: Increased spend and higher conversion rates set new records
Blog
Mother’s Day 2024: 6 consumer trends to help retailers boost mid-year sales
Blog
Navigate 2024 with these 5 insightful consumer shopping trends
Blog
Cyber Week 2023 reveals how pre-purchase research and partnerships influence revenue
Blog
6 essential mid-year consumer trends for 2023
Blog
4 research-backed ways content creators can increase buyer intent
Blog
Prime Day 2023: 4 consumer insights for retailer success on Prime Day
Blog
Cyber Week research 2023: the biggest consumer behavior trends for this shopping season
Blog
Cyber Week benchmark report shows strong numbers for brands and publishers in retail