Impact is excited to launch its marketing technology summit, Impact Growth, on May 8 in New York. The inaugural event, which comes on the heels of the company’s rebrand and launch of a new software platform in late March, gathers leading marketers from Autodesk, Hotels.com, Lenovo, Levi-Strauss & Co., MoPub (Twitter), Ticketmaster, Uber, and others for a day-long event designed for marketing decision makers.
The program will highlight both the challenges facing marketing technology and the opportunities it presents for driving business growth across sectors. At Impact Growth, marketers, experts, and analysts will share their experiences and best practices on achieving results in fraud detection, marketing intelligence, and partner marketing. Panel discussions will address mobile fraud, tactics for growing and getting the most value from strategic partnerships, marketing attribution, cultivating trust in data, and more.
Among the specific sessions: “5 Disruptions Changing Marketing As We Know It,” “State of Mobile Ad Fraud and Stake in its Suppression,” “Building Trust in Your Marketing Data Ecosystem,” and “Digital Business Growth in APAC.” Fireside chats are planned with marketing leaders from Lenovo and Uber.
Impact CMO Scott Brazina said Impact Growth marks the kick-off of the company’s customer community and conference events. The day’s agenda features 20 customer speakers and presenters including Tina Moffett, Forrester senior analyst; Scott Brinker, VP Platform Ecosystem at HubSpot and writer of the chiefmartec.com blog; and Shawn Achor, best-selling author of “The Happiness Advantage” will offer the closing keynote. More than 300 participants are expected to attend the event at Tribeca 360 in lower Manhattan.
If you’re a marketing decision maker, don’t miss this opportunity to learn and exchange ideas among your peers. Learn more about the event and register at Impact Growth.back to all blogs