Ivory Ella’s Successful Journey: Harnessing Partner Marketing for Audience Expansion and Growth

Ivory Ella approached their agency, BVAccel, with the task of launching and growing a brand new partner marketing program. They were excited about partner marketing’s ability to reach untapped markets, and were encouraged by the low entry barriers to starting a program. Their program goals were to tap into new audiences, leverage their existing social influencers more efficiently, and create relationships with other strong partners in time for Q4.