B&Q is the UK’s leading home improvement and garden living retailer. To help its clients makeover their homes using affordable tips, the brand recruited influencers to get the word out about the brand.
Using impact.com’s Creator platform and Marketplace, B&Q discovered and hired high-performing influencers to create user-generated content (UGC). The content was a hit with audiences, gaining a 60% average view rate, a 200% uplift in click through rates (CTR), and more. Read the full case study to learn more.
