Season 1 | Episode 8

Keeping up with the industry and the power of content

The Partnership Economy

During this dialogue featuring Adam Weiss, the Principal Consultant at Weiss Digital Consulting, the discussion revolves around topics such as content dissemination, audience interaction, and pioneering ideas. Gain insights into the diverse affiliates collaborating, strategies for acquiring web traffic, the pace of transformative ideas, assimilating novel technologies, initiating crucial dialogues, the significance of building connections, notable advancements within the field, and the significance of endorsements from external sources.

For more great insights, check out The Partnership Economy book, by David A. Yovanno. The book is available at and at all major retailers.

Episode Outline

[00:54] About Adam

[02:39] What’s top-of-mind?

[04:03] The content publisher bucket

[07:02] Traffic acquisition

[09:28] New publisher technology

[10:37] Consumer adoption

[15:16] What keeps Adam up at night?

[16:58] Engagement and rapid innovation

[18:03] Having important conversations

[21:16] Networking

[24:19] Interesting industry dynamics

[27:03] Third-party validation

[30:55] Adam’s mentors

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