With every new year comes a lot of fresh beginnings, new commitments, and personal pledges for self-improvement. Getting fit, eating better, ditching bad habits — these are common resolutions we make on January 1. And where do consumers look for guidance, motivation, and inspiration to stick with their resolutions? Often, it’s the Instagram influencers they love and trust. That’s why health and fitness influencers are such a great channel to reach consumers in the market for everything from boutique fitness to vitamin supplements.
With the Partnership Cloud’s Enhanced Discovery function, you’ll find all kinds of influencers who can help you reach your target audience with the right resolution message.
Find the ideal Instagram influencer for 2020 in our influencer database
In our database of more than 60K potential partners, you can browse and recruit content creators not only by category, region, and follower count, but also by engagement and audience quality, whether or not they’re Instagram verified, Alexa rank, and dozens of other criteria. Our discovery tool makes it easy to find partners who are right in line with your business goals and brand.
Here are some of our top picks among healthy lifestyle influencers in popular resolution categories:
New Years Resolution Influencers: Being Body Positive
Training4MyLife: Donesha Bolden’s transformation
Britney: Where healthy eats, workouts, and her journey collide
Stacy Toth: Real food, talk, beauty
Rachel Rhee: Sharing an honest view on life
New Years Resolution Influencers: Focus on Fitness
Sarah Lam: Inspiring movement in all forms
Amanda Jayne: Holistic health and fitness
Karl Henry Health: Personal trainer
Jillian Nicole: Helping women build strong bodies and stronger minds
Tiffany McFadyen: Fundraiser by day and fitness coach by night
Marci Nevin: Helping high-achieving women lose fat forever
Morgan Rees: Personal trainer
Jillian Paige: Trainer and mental health fanatic
Christopher Rocchio: Optimizing health and fitness
Zoey Panzarino: Health and fitness coach
New Years Resolution Influencers: Eating for Health
Joy McCarthy: Food, family, and fun
Diane Smith: Eat smarter, live longer
Kevin Curry: Living life healthier and happier
Jenna Braddock: Doable health, nutrition, and fitness
Andrea Beaman: Ancient healing wisdom for modern people
Dr. Joseph Mercola: Osteopathic nutrition
Megan Roosevelt: Real food recipes, family, and wellness
New Years Resolution Influencers: Mindful Living
Valeria Hinojosa: Lifestyle with a conscience
Health Clinic: Sharing tips on health, psyche, mindfulness, parenting, and play
Joe Holder: Founder of the Ocho System
Sonia Jhas: Award-winning health and fitness expert
Roxie Nafousi: Emotional health advisor
Tara Evelyn: Health and wellness
Take a look at these influencer partnership resources for brands
Advertisers — If you’re holding big January sales, you might want to check out our list of top influencers known for finding great deals. And for tips on identifying quality influencers (and avoiding duds), check out these tips.
Content creators, join our influencer database
Content creators — Want to maximize your exposure to potential partners? You can apply to the Impact Marketplace in just a few clicks, and we’ll help you connect with top brands looking for a voice like yours.
For advice and expertise on building your 2020 partnership strategy, reach out to a growth technologist now at firstname.lastname@example.org.