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Black Friday and Cyber Monday set new records in 2018, with consumers spending more than $6.2 billion on Black Friday alone and shopping heavily throughout the weekend. Just as intense as the hunger for Black Friday deals and discounts is the competition among retailers for that first big surge of holiday revenue. 

At the Impact partner marketplace, we have just the people to help you tap into all that Black Friday shopping. Meet some of the top-performing, discount-smart influencers from our database just in time to create some great holiday partnerships.

Find an Instagram influencer with our influencer database

In our database of more than 7 million potential partners, you can search and recruit content creators not only by category, region, and follower count, but also by engagement, Alexa rank, spam scores, and dozens of other quality and performance criteria. Our search engine makes it easy to find partners who are right in line with your business goals and brand. 

Here are 22 of our top picks among Black Friday influencers, nano to macro, based on relevant keywords. These partners are known for sharing desirable deals and ready to help you boost your holiday revenue. 

Black Friday Influencers <10K followers

Stacy W|Stacy’s Savings: Frugal living and budgeting for moms and more

Suzy|Influencer & Stylist: NYC style and beauty blogger

Sydney Andersen: Lover of all things thrifty

Kristi|Chatfield Court: Budget-friendly decor for the small home

Frugal Mom and Wife: Master of freebies and giveaways

Black Friday Influencers 10K – 100K followers

Sara Lundberg: Budget-savvy diva

Miranda Mendelson: Beauty and lifestyle on a budget

BukkyDare: Saving you money to look your best

Katie|littlehouseoffour: Passionate about decorating on a budget

Vanessacalcara: Knows how to track down a deal

Cha Ching Queen™ by Rachel: Health and happiness on a budget

Caitlin Patton: Finder of daily deals

Cindy Livesey: Living rich with coupons

Passion4Savings: Clearance hauls and money-saving tips

Houseofhargrove: Finding deals and keeping it real 

Julianna|Blush & Camo: Affordable style and home decor

Lindsay & Whitney: Oklahoma twin style and deal bloggers

Black Friday Influencers 100K+ followers

Dianna Baros|The Budget Babe: Frugal fashion finds and outfit ideas

Heather|My Life Well Loved: Healthy living hacks and deals of the day

Corrine Stokoe: Deal finder and fashion blogger

Athomewithashley: DIY & home decor on a budget

Alex Stedman|The Frugality: Expert on affordable stuff

Content creators, join our influencer database

Want to maximize your exposure to potential partners?  You can apply to the Impact Marketplace in just a few clicks, and we’ll help you connect with top brands looking for a voice like yours.

For advice and expertise on building your holiday partnership strategy, reach out to a growth technologist now at

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