Judged by industry peers and a panel of experts on the basis of innovation, uniqueness, value to the market, customer collaboration, and more, Impact came out on top this year at the International Performance Marketing Awards (IPMA) awards in London—we took home awards for the Best Saas Platform and a “Highly Commended” for Best Technology overall and APAC Best Managed Affiliate Programme, which featured Dentsu Aegis Network and Impact’s work with grocery giant Woolworths.
This year, the IPMA’s final award selections were based 40% on industry voting, which is extremely gratifying as it tells us more enterprises are discovering the partnership channel as a potent catalyst for substantial revenue growth opportunities.
Partnership Cloud gets recognized
Another bonus—Impact appreciates getting recognized for the “cloud” in Impact Partnership Cloud, which is a vital part of enabling brands to manage all aspects of the entire lifecycle of the many different types of partnerships in one place. Impact users are able to orchestrate everything from discovery and recruitment to tracking, reporting, and optimization from one integrated platform—no more multiple SaaS fees or navigating numerous logins, user experiences, or siloed data sets.
Thank you for all your votes, and especially to our partners at FuboTV, Lenovo, and BarkBox, whose testimonials and support were key to our winning entries. (P.S. Did you hear Impact’s Partnership Cloud also recently won a DADI Award for Best Technology? Here’s the story.)
To discover for yourself why Impact Partnership Cloud is getting so much industry recognition, reach out to a growth technologist now at firstname.lastname@example.org.