Stress-free diversification — how automation increased Apollo Neuro and Oak Digital’s partner mix

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Apollo Neuro’s incredible array of stress-relief devices required a wide range of partners for them to grow. Their challenge was to work with OAK Digital to find these diverse partners and launch a program that managed them effectively.

In this video, Ian McGlumphy, Apollo Neuro’s Head of Partnerships and Events, and Jana Banovska, Oak Digital’s Head of Affiliate, discuss how they used technology to fully harness the power of partnership automation. They show how this strategy resulted in a more efficient way of diversifying their partnership mix, finding partners that align with their values, and managing and growing their vast program.

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