Nectar, an award-winning direct-to-consumer mattress retailer, wanted data to catalyze revenue growth and invest in channels with the best engagement. The team also sought to reach a wider audience in the steady market for a good night’s rest.
Jenn Bentz, founder and CEO at Nectar, shares how her team leveraged impact.com’s reporting and incrementality. With impact.com, they used tailored data to better engage with high-revenue channels and reach influencers to get more exposure.
In this video, discover how:
- Influencer partnerships can skyrocket revenue growth
- The right partnerships can foster long-standing relationships
- Data can expand your market reach