How partnerships helped Nectar make their dreams of growth a reality

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Nectar, an award-winning direct-to-consumer mattress retailer, wanted data to catalyze revenue growth and invest in channels with the best engagement. The team also sought to reach a wider audience in the steady market for a good night’s rest.

Jenn Bentz, founder and CEO at Nectar, shares how her team leveraged’s reporting and incrementality. With, they used tailored data to better engage with high-revenue channels and reach influencers to get more exposure.

In this video, discover how:

  • Influencer partnerships can skyrocket revenue growth
  • The right partnerships can foster long-standing relationships
  • Data can expand your market reach

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