Partnerships take marketing to the next level — and no one knows that better than Anna Samkova, Group General Manager for Digital and Marketing at Brand Collective. Like any big task, it helps to break down the stages and report on successes for each one. That’s where impact.com’s partnership management platform comes in.
In this video, you will learn all about:
- The importance of collaboration and inclusion with marketing teams
- Aligning the ideal customer with the ideal partner
- Why and how to put yourself in the customer’s shoes