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How a360media operates its affiliate marketing program to maximize efficiency

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a360media, the publisher behind some of the world’s most famous celebrity and fitness titles, was laser-focused on profitability and hitting aggressive revenue targets.

After their first paid placement brought in significant earnings, a360 leadership recognized partnerships as a noteworthy revenue stream and invested in growing the program.

Kara Kamenec, Senior Director of Ecommerce and Affiliate Marketing, explains how a360media uses impact.com to:

  • Source quality advertisers
  • Find codes quickly
  • Simplify complex billing processes

Discover how streamlining these workflows can fuel growth and self-sufficiency for publisher partnership programs.

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