Performance fraud, unpacked
Performance fraud targets both web and mobile environments — but what is it? How does it work? What does it look like? Knowledge is power, so take a look at this animated gallery of web and app-based fraud techniques and gain control.
![Hero Graphic](/wp-content/pf-assets/static/home-hero-c4af5e2fe8b6835d7e43b76f2d5d9e7a.png)
Web attribution fraud
Lead gen fraud
Install attribution fraud
Install fraud
web
Lead gen fraud
Malicious affiliates collect advertiser payouts for producing fake leads or conversion events.
![Lead gen fraud](/wp-content/pf-assets/static/lead-gen-fraud-ee4c665a99a1e058e7c53da7cb02fecf.gif)