Impact Announces New CFO and Continues Leadership Team Investment

Joo Mi Kim appointed CFO and executive leadership team member leading global financial operations for the Partnership Automation leader

SANTA BARBARA, Calif.–Impact, the global leader in Partnership Automation, today announced the appointment of Joo Mi Kim as Chief Financial Officer. As CFO and a member of the executive team, Kim will lead financial planning and analysis, accounting, global clearinghouse, human resources, legal, facilities as well as investor and board relations. She will drive the success of Impact’s ability to plan, track the execution of and account for global business operations. Based in Impact’s New York office, Kim will report to Impact CEO, David A. Yovanno.

“I am excited to join Impact’s growing leadership team,” said Kim. “I look forward to leading Impact’s financial operations and reporting as it matures to such an exciting stage of growth as the leading provider of partnership automation to enterprises worldwide.”

Kim brings over 15 years of combined experience in financial planning and operations, investor relations, investment banking, and economic consulting. Most recently, Kim served as CFO of Aera Technology, an enterprise SaaS cognitive technology company. Prior to Aera, Kim served as the Vice President of FP&A and Investor Relations at Qualys, a leading IT security and compliance SaaS provider.

“Joo Mi’s addition to the executive leadership team and extensive financial, investor and operational SaaS leadership experience will be key for our next stage of growth,” said David A. Yovanno, CEO of Impact. “As companies increasingly look to partnerships as a new revenue and growth channel, and Impact scales as the leading Partnership Automation SaaS provider, Kim will ensure we have efficient and proper financial operations and reporting in place, and that the company is prepared to execute against its aggressive growth goals.”

For more information on Impact and the executive leadership team, visit


About Impact

Impact is the global leader in Partnership Automation and catalyst for the new Partnership Economy. Impact accelerates enterprise growth by automating the full partnership lifecycle, including: discovery, recruitment, contracting, engagement, fraud protection, optimization and payment processing for enterprise partnerships. Impact’s Partnership CloudTM manages over $50B in e-commerce sales and processes over $2B per year in payments to partners. Impact drives revenue growth for global enterprise brands such as Bass Pro Shops, Fanatics, Getty Images, Lenovo, Levi’s, Techstyle and Ticketmaster. Founded in Santa Barbara, CA in 2008, Impact has grown to over 500 employees and twelve offices worldwide. To learn more visit

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