Starting the third season of The Partnership Economy, host Dave Yovanno engages in a conversation with Brad Hoos, CEO of The Outloud Group, an accomplished agency specializing in influencer marketing. Brad offers his insights into the distinct aspects of collaborating with influencers, particularly as a means of gaining fresh customers or revenue streams. He additionally provides his expert advice for brands seeking suitable influencers for their campaigns, and vice versa. Wrapping up, Dave and Brad delve into nascent trends within the influencer marketing realm, along with the wisdom amassed through their extensive years of partnership-related work.