Season 2 | Episode 5

The value of personalized relationships with partners, scaling up, and avoiding a one-size-fits-all approach.

Partnership Economy

In this episode, Todd engages in a conversation with Angel Djambazov, Lab6 Media‘s Co-founder and Business Development head. Besides his roles as a farmer, book enthusiast, and food lover, Angel boasts a professional background in journalism and digital marketing. He has held editorial positions in multiple newspapers and notably served as the inaugural Editor-in-Chief of Wyoming Homes and Living Magazine. With an inherent entrepreneurial spirit, Angel was also a key member of the initial team and acted as the CMO for the startup, a venture that Rakuten LinkShare acquired in 2013. Throughout their dialogue, Todd and Angel delve into the significance of brands cultivating personalized connections with their associates, especially when addressing the unique needs of general affiliates versus creators. They elaborate on why this aspect holds utmost importance for brands aspiring to achieve substantial growth in the immediate future.

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