Diversify and conquer: How eBay harnesses the strength of partnerships

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eBay’s incredible array of products required a wide range of partners for them to grow. But how could they find these diverse partners and then manage them effectively?

Rich Lane, UK Lead Partner Network, discusses how eBay used technology to fully harness the power of partnership automation. He discusses how this strategy resulted in a more efficient and organized way of finding partners, and managing and growing their vast program.

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