Double 11 is a shopping festival held on November 11 by Chinese ecommerce sites, an important day for consumers in Asia. In order to tackle such a huge event and cater to international customers, 55 Haitao had teamed up with Impact’s technology to get China’s ecommerce more exposure in the overseas market.
In this video, CEO and Co-founder Alan Gu discusses how the Impact platform analyzed its data so thoroughly that it greatly improved 55 Haitao’s ability to efficiently serve its overseas brands faster and better. The 55 Haitao team found that partners and publishers could easily leverage Impact’s automated and user-friendly reporting to more efficiently cater to its brand partners’ needs. At 55 Haitao, different teams use a variety of ways to synthesize statistics — the Impact platform is able to cater to this process, maximizing the team’s potential and productivity.
Watch this video, learn from 55 Haitao’s experience, and find out how you can grow and expand your global audience.