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Cross Device Identity Resolution
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Here’s the Big Mistake Most Attribution Companies Make When It Comes to Ad Fraud
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First look: impact.com launches first-of-its-kind certification program
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impact.com teams up with Scale Digital in a Performance Marketing Venture
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impact.com hires four
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News Snippet – Appnext collaborates with Forensiq
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IPA Bellwether Report Q2 2017
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Ad tech company Rocket Fuel sold for a fraction of its peak $2 billion valuation, and it marks the end of an era
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Transparency vs. in-house measurement tools
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Was the Backlash Against Google Unfair or is it a Case of ‘About Time’?
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DMG partners with Forensiq on fraud detection
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After a Damaging App Scam, Twitter’s MoPub Hires Ad-Fraud Fighter Forensiq
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MoPub Is Testing Ways To Do More With Twitter Data
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Viewability standards have a gaping hole: mobile apps
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Can Management Consultancies Put an End to the Wild West Programmatic Industry?
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Battling ad fraud: it’s up to all of us
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impact.com joins IAB Australia
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How the Navy Prepared Me to Be a Better CEO