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Cross Device Identity Resolution
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Cross Device Identity Resolution

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Here’s the Big Mistake Most Attribution Companies Make When It Comes to Ad Fraud

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First look: impact.com launches first-of-its-kind certification program

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impact.com teams up with Scale Digital in a Performance Marketing Venture

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impact.com hires four

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News Snippet – Appnext collaborates with Forensiq

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IPA Bellwether Report Q2 2017

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Ad tech company Rocket Fuel sold for a fraction of its peak $2 billion valuation, and it marks the end of an era

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Transparency vs. in-house measurement tools

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Was the Backlash Against Google Unfair or is it a Case of ‘About Time’?

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DMG partners with Forensiq on fraud detection

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After a Damaging App Scam, Twitter’s MoPub Hires Ad-Fraud Fighter Forensiq

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MoPub Is Testing Ways To Do More With Twitter Data

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Viewability standards have a gaping hole: mobile apps

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Can Management Consultancies Put an End to the Wild West Programmatic Industry?

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Battling ad fraud: it’s up to all of us

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impact.com joins IAB Australia

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How the Navy Prepared Me to Be a Better CEO

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