Two females lying down in tall grass

Advertising is dead: Partnerships are the new currency of consumer trust

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Almost 90 percent of consumers place more faith in personal recommendations than advertising. It’s clear that trust has become the ultimate currency in a world where consumers are bombarded with ads. This ebook explores why customer acquisition costs are skyrocketing, and how forward-thinking brands combat this by embracing authentic partnerships.

Learn how to work with influencers, creators, and affiliates to build meaningful relationships with your audience and ultimately boost ROI. Discover how brands like OLIPOP and B&Q achieved exponential growth by pivoting to partnerships.