Rokt

Rokt Ads is an exclusive acquisition channel that enables brands to reach highly engaged consumers within the ecommerce checkout journey across 100s of leading ecommerce sites like UberEats, Wayfair, Gap, Fanatics, AMC Theaters, Ticketmaster, and 100s more.

Powered by first-party transaction data, Rokt Ads features advanced targeting capabilities and ensures your brand reaches real consumers who are actively shopping online. With native, brand-safe inventory, you can securely expand campaign reach across Rokt's 3B+ annual impression volume, acquiring incremental customers at scale.

Different from affiliate channels, Rokt Ads is a paid media channel powered by a competitive, live-auction marketplace. Rokt’s machine learning allows brands to dynamically bid on a 1:1 level, ensuring that bids back into a target CPA. With a free, fully managed service, Rokt Ads campaigns are managed end-to-end by a dedicated Rokt Account Manager, ensuring that your campaign is set up for optimal performance.

Rokt and Impact have partnered to better serve our joint clients, together, through a plug-and-play integration solution for Rokt Ads campaigns. Brands can now use their existing Impact integration for Rokt Ads campaign attribution, without any tech work reqiured.

Rokt’s walled garden ad marketplace enables leading brands to acquire new customers at scale across premium ecommerce sites with closed-loop attribution. Outcome-driven, Rokt’s machine learning is strengthened through the integration of real-time conversion data.

Typically, integrating real-time conversion data requires implementation of Rokt’s tag on the advertiser's order confirmation page (direct or via a tag manager). Rokt is excited to offer an alternative, plug-and-play integration with Impact, enabling brands to leverage their existing integration with Impact to launch a Rokt Ads campaign, without any required tech work.