AnyTrack

Conversion Tracking & Attribution for Data Driven Marketers

AnyTrack is a conversion tracking and attribution platform that enables affiliate marketers to seamlessly integrate their marketing ecosystem and sync affiliate conversions, in real time from any source, to Google Analytics, Google Ads, Facebook Conversion API and more.

AnyTrack integration's first approach makes it magically easy to implement the most advanced data driven marketing tactics, and plan your growth with accurate and real time data insights.

What is unique about AnyTrack:

Works best for Comparison websites, Influencers, coupons, eCommerce and lead generation.
Connects your entire marketing stack
Over 100 integrated Affiliate Networks
Real time tracking setup and validation
AutoTrack any affiliate links & optin forms
Send your affiliate conversions to Google Analytics
API integration with Google Ads & Meta (Facebook) 🎯
Retargeting campaigns based on your affiliate conversions
Real time reporting
Privacy Compliant (GDPR, iOS 14)
New integrations added monthly
Runs on any website and funnel builder
Build your own integration (JS, Webhooks, API)

impact.com and AnyTrack

The Impact AnyTrack integration enables affiliate marketers to instantly start tracking any type of conversion events triggered within Impact and sync them with Google Analytics API, Google Ads API, Meta Conversion API (FKA Facebook Conversion API), and other top ad networks.

💡 How does the Impact AnyTrack integration work:

Once you've added the AnyTrack JS Tag on your website, and the AnyTrack Postback URL to your Impact account, AnyTrack will start orchestrating your data.

🪄AnyTrack will identify and AutoTag your Impact links with subId1 parameters;

🔗 AnyTrack will "AutoTrack" outbound clicks to Impact Links, and send tracked events to Google Analytics;

↩️ Conversions triggered in Impact will Postback to AnyTrack API;

🔂 AnyTrack will process and send the conversions to Google Analytics via Server-Side API.

⚙️ Plug & Play Setup

Add the AnyTrack JS tag to your website.
Add the AnyTrack Postback URL in your Impact Account

Use Cases

Conversion Tracking for Comparison Website

Closing the conversion loop for a comparison website is complex due to the variety of offers, affiliate networks, and traffic sources. Whether you're exclusively running on PPC, or have a mix of SEO, PPC, and other paid ads campaigns, making sense of what's driving revenues is key to growth. AnyTrack solves this challenge, by connecting your entire marketing ecosystem and turning disparate data sources into a single source of truth that you can leverage across all your marketing channels.

Multi-channel marketing campaigns

As an affiliate marketer you have a huge choice of merchants to promote, and across many channels. But your ability to retarget your most precious segments and create lookalike audiences, is key to build sustainable growth. Retargeting audiences who previously clicked on an affiliate link might work, but targeting those who purchased a product is more effective. With AnyTrack you can now retarget audiences out of your affiliate sales, and across all your channel simultaneously.

Led Generation Campaigns

Because all leads are not born equal, being able to track customer journeys and measure your marketing effectiveness is the only way toward high growth. The AnyTrack platform lets you track rich conversion data at every step of your funnels, across platforms so you can build the most complex funnels, and keep everything in check. A journey can start on ClickFunnels, book a meeting on Calendly and complete its payment on Stripe. Every data point will be tracked in real time.

Conversion Tracking & Attribution for Data Driven Marketers

impact.com and AnyTrack

Use Cases

Media

Ready to connect with AnyTrack?