Faced with skyrocketing CPCs and unsustainable paid media costs, Elite Supplements needed to move beyond manual spreadsheets to find a scalable growth engine. By migrating to impact.com, the team transformed its affiliate program into a high-efficiency machine that is now their second-largest revenue driver.
Elite Supplements transformed its partnership infrastructure to drive profitability and global expansion, moving past spreadsheet chaos—here’s how they did it:
- Consolidated over 90 partnerships onto one platform, cutting reporting time by 88%.
- Shifted from flat commissions to a framework aligning payouts with product margins.
- Used advanced attribution to prioritize long-term customer lifetime value (LTV) over short-term ROAS.
- Created a high-performance, low-risk blueprint for entering new international markets.
The results:
- 10+ ROAS consistently delivered month-over-month.
- #2 revenue channel company-wide, trailing only Google Search.
- 3.4% increase in revenue with a 3.8% boost in average order value.
