Planit specialises in advanced affiliate marketing services, tailored to address the unique challenges faced by our clients. Our strategies extend beyond the traditional scope of cashback and voucher programs, incorporating content and influencers. Enabled by our sophisticated analysis of new versus existing customers, alongside a focus on lifetime value and repeat purchase optimisation. We leverage detailed attribution models, including first-click versus last-click, to ensure a nuanced understanding of each affiliate's role in our client's marketing funnels.
Our expertise spans subscription, lead generation, app, and e-commerce sectors, where we prioritise long-term value and ROI. By crafting bespoke marketing solutions, we align closely with each client's specific business objectives. Our commitment is to multi-KPI optimised campaigns that achieve substantial, measurable results beyond just immediate conversions.
Winner - Best Integrated Performance Campaign: "A super smart data marketing strategy with a focus on lifetime value, which is difficult to achieve in the performance marketing industry"