Revit Digital

Revit Digital runs affiliate management and content marketing for golf, sports, and outdoor DTC brands. Reid Colson and his daughter Shannon built the publisher side first: their own assets, including Yardstick Golf, the Sim Weekly newsletter, and the r/GolfSimulator community, have driven over $3M in affiliate sales in four years. Clients get firsthand experience, not agency theory about what makes a creator promote one brand over another.

Reid spent 25 years as a data executive in Fortune 500 companies before founding Revit. Shannon brings formal design and brand strategy experience to the partnership. Together they maintain a hand-researched database of 3,000+ sports and outdoor creator profiles and an active network of 300+ creators and publishers. Revit is Impact.com-certified and runs every client program on Impact.

The results: 15% of total online sales through affiliate for a leading golf retailer, against a 9.4% U.S. ecommerce average. A 68% revenue increase with a 39% lift in conversion rate and 55% lift in AOV following an affiliate platform migration. 141% organic traffic growth for a beach and outdoor retailer.

Revit typically works with golf, sports, and outdoor brands in the $8M–$75M revenue range on Shopify, WooCommerce, or Magento, brands with proven product-market fit that lack the internal bandwidth to build affiliate and creator relationships themselves. Active services: Affiliate Management, Content Marketing, and Paid Media.