Hannah Cranston Media (HCM)

Hannah Cranston Media (HCM) is an award-winning PR and brand storytelling agency built for brands that are actually changing something, not just selling it. Based in New York, HCM works with pioneers in beauty, women's health, wellness, and equity-driven innovation, helping them turn their story into cultural momentum and measurable commerce results.

HCM takes an integrated approach to modern brand building: earned media and tier-one press, affiliate and creator strategy, and Generative Engine Optimization (GEO) to keep clients visible everywhere consumers actually discover brands today, from magazine features to affiliate content to AI search results. Affiliate has become a core pillar of HCM's offering, with dedicated teams building publisher and network relationships that turn press coverage into performance-driving commerce content. The agency doesn't believe in one-size-fits-all playbooks, templated pitches, or safe strategy. Instead, HCM builds custom campaigns designed to fuel real business outcomes, not just headlines.

HCM works with beauty, wellness, and health tech brands, many of them founder-led companies navigating high-stakes categories like beauty science, reproductive health, and infertility. The agency has secured recognition including The PR Net 100 and Inc.'s Best Workplaces list, and has been named among the top PR agencies of 2025/2026.

HCM exists for leaders who are building something worth talking about, and it's built its own reputation the same way: through rigor, ferocity, and results.