Ads are out, partnerships are in. Research by impact.com shows that 86 percent of consumers find recommendations and reviews important to their purchase decisions, while only 2 percent consider ads important. So, how do you create partnerships that drive real growth? By using automation like Semrush’s SEO tools and impact.com’s partnership management platform.
This ebook dives into how you can simultaneously use these platforms to find partners that will enhance your brand’s bottom line.
Here are the key steps to finding the best partners:
- Conduct competitor research to uncover key players in your field and understand their audience engagement and outreach strategies.
- Do keyword research to target potential partners already reaching your desired audience.
- Harness SERP analysis to identify websites that rank well for relevant keywords.
- Narrow down and refine your prospect list
- Ensure partners align with your brand and product.
- Use automated tools for efficient partner outreach and recruitment.
