Free course

Optimize: impact.com Expert Product Training

The impact.com Optimize suite is the nexus of partnership program insights. This free course delves into the many customizable Optimize reports and dashboards brands can use to zero in on program insights and hone their partnerships at an expert level.


Who is this for?


What you'll learn?

Course overview

This course is about the Optimize feature of the impact.com platform. At the Associate level, you learned about the different reports that can be generated on impact.com. In this course, we’ll build on your expertise as we unpack each reporting tool a brand can use to enhance its understanding of its programs, and we recommend how those insights can help polish a brand’s strategic vision.

By the end of this course, you will be able to:

  • Investigate how to pull a number of different reports.
  • Analyze reports to gain deeper insights into a partnership program.
  • Evaluate the insights discovered based on the data collected to improve your business’s strategic vision.
  • Construct different data sets using impact.com’s Data Lab tool.
Course details
10
Lessons
28
Videos
1
Quiz
120
Min
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Course curriculum

Lesson 1
Peformance Reports
12min
Instructor

Learn all about the Performance reports found under the Engage section of the platform.

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Lesson 2
More Reports
10min
Instructor

Here, you'll discover more performance reports, as well as some admin reports.

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Lesson 3
Data Lab
25min
Instructor

Data Lab offers incredible insights to your partnerships program. Learn all about it here!

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Lesson 4
Participation Value Report
10min
Instructor

Next, we'll explore the reports found in impact.com's Optimize section, like the Contribution report.

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Lesson 5
Payout Reports
5min
Instructor

The Crediting Concerns report details what happens when two given partners appear in the same conversion path. Learn more here!

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Lesson 6
Audience Reports
15min
Instructor

The Audience reports in the Optimize section of the impact.com platform are pretty interesting. Find out more here.

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Lesson 7
Funnel Reports
8min
Instructor

In this section, we discuss the Funnel reports found in the Optimize section.

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Lesson 8
Forecast Reports
10min
Instructor

Here, we will look at the Forecast by Partner Report, as well as the Anomaly Detection Summary.

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Lesson 9
Benchmark Reports
15min
Instructor

In the Benchmarks section, we have the Benchmark Overview, Partner Analysis, and Recommendations reports. Learn more here!

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Lesson 10
Settings Reports
10min
Instructor

One more place from which brands can pull reports is the Settings heading in Optimize. Here, you'll find the Channels report and the Networks report.

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