Blog
The 6 types of affiliate publishers—and why paying them all the same way backfires
Byline and article
“You’re either in the answer, or you’re not”: AI agents are coming for search, checkout and the customer relationship; MYOB says brand investment must rise
Blog
In-house vs. managed services for influencer programs: How to decide what yours actually needs
Podcast
S07 | E09 – Running YouTube’s largest creator program w/ Steve Messa of BetterHelp
Video
UPLIFT Desk’s creator strategy: evolve and adapt to stay relevant
Video
How UPLIFT Desk pairs creators and affiliates to win every stage of the funnel
Video
How UPLIFT Desk landed a NowThis partnership
Video
How SharkNinja built an industry-leading affiliate program
Video
Affiliate is a media strategy: how SharkNinja made the case internally
Video
How SharkNinja built a scalable global affiliate program on impact.com
Video
How SharkNinja’s affiliate program grew into creator, retail media, and advocacy
Byline and article
How brands are assessing marketing touchpoints beyond marketplaces
Video
How real-time data made partnerships Self Financial’s first warning system
Video
How impact.com turned partner onboarding into a same-day yes
Video
How impact.com works like a dedicated member of your team
Video
The creator mistake that pays well and costs everything
Video
Why a 1–2% commission difference matters more than you think
Video
The creator metric you’re not tracking and why your best partnerships depend on it