Inspiring partnerships

Bill is an advisor and board member who guides aspiring unicorns and helps build out world-class teams and innovative go-to-market strategies. Over his 20-year career, Bill has achieved five successful exits and powered growth at three of the fastest-ever growing companies: Slack, as CRO/CMO; Zendesk, as CMO; and Salesforce, as SVP of Marketing.

Brett is Partner at Bonfire Ventures. Bonfire invests in seed-stage business software companies with a regional focus on Southern California. Prior to Bonfire, Brett served over a two-decades span in senior executive positions at Siebel Systems, Salesforce.com, and smartrecruiters.

Patrick is Senior Vice President of Worldwide Partnerships at Okta, where he leads the company’s partner strategy, program, and partners. Prior to Okta, McCue developed and expanded Gigya’s partner program and served as VP of Channels at QlikTech and ExactTarget.

Patrick has more than 25 years of experience in technology, with 20 years focused on alliances and channels, three successful IPOs, and multiple companies sold under his management.

Shaunice has spent more than two decades performing diversity, equity, and inclusion work in various business and diversity-related roles, including as VP/Chief Diversity and Multicultural Initiatives Officer. She has worked across a number of industries, from financial services, media, legal, and healthcare to academia, government, and technology.

As Chief Marketing Officer, Cristy Ebert Garcia spearheads impact.com’s marketing, events, public relations and communications, demand generation, branding, website, design and social media. Named by Business Insider as one of “The Most Important Marketing-Tech Executives of 2021,” Cristy leads an award-winning team of marketers.

Prior to her current role, Cristy was Vice President of Global Marketing at Celtra and before that, Rakuten Advertising. She is part of the Forbes Communications Council, regularly contributing articles about the expanding power of partnerships to drive revenue and growth. She is also a member of Chief, a network designed to highlight and mentor women in executive leadership positions.

Dale Lynch is the Chief Financial Officer at impact.com, where precision, foresight, and robust financial strategy shape the cornerstone of our operations. With an accomplished career marked by significant milestones and financial acumen, he oversees the fiscal management and innovation engine driving impact.com’s success.

Dale joined impact.com following his tenure as CFO at ShiftMed, instrumental in catapulting the healthcare marketplace toward an anticipated IPO. His leadership fortified ShiftMed’s financial foundation—overseeing the fortification of executive financial leadership, financial planning and analysis, data analytics, capital markets, and investor relations with a strategic hand. His financial expertise was further showcased at MarketWise, where, under his guidance as CFO, operational overhauls refined the company’s trajectory—cementing a celebrated $2.9 billion IPO and elevating enterprise value.

Dave joined impact.com in February 2017 as a seasoned media and technology executive. With 20 years of leadership experience for premier SaaS companies in MarTech, Dave brings deep operational expertise and a proven track record in growing companies through key phases of fiscal development.

Before joining impact.com, Dave was CEO of Marin Software, a San Francisco-based global leader in paid search SaaS technology. He was also the President of Technology Solutions at Conversant, and CEO of Gigya. Dave served on the board of the Interactive Advertising Bureau and as a lieutenant and CIO in the United States Navy. He currently serves as a board member of the Cloud Software Association, the largest network of more than 4,000 partnership leaders across SaaS. In 2022, Dave authored The Partnership Economy: How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences.

As impact.com’s Chief Productivity Officer, Dirk focuses on boosting our operational efficiency and productivity. Dirk joined impact.com in 2020 as Managing Director of the South Africa office. Globally, he oversees efforts to enhance internal productivity within the company. A commercially astute technology professional with a track record for driving transformation, Dirk brings a wealth of experience from the retail, financial services, and technology industries.

Prior to joining impact.com, Dirk led technology teams and strategy at Homechoice International for five years.

Max is Chief Product Officer at impact.com. Max leads the product management, data science, ops, and growth teams in building great products that deliver sustainable value to impact.com’s customers. Previously, he was Cofounder and CEO of Mediarails before impact.com’s acquisition. Prior to that, he was Head of Global Growth and VP, North America, for Lightinthebox, where he oversaw all growth initiatives, including affiliate and influencer marketing.

He also served as VP of Product and Growth at Lockerz, the first Gen Y social commerce company. Max’s first startup, the early social commerce provider Wishpot, was later acquired by Lockerz. Max began his career at Microsoft as Senior Lead Program Manager.

As Chief People Officer, Michelle focuses on hiring, retaining, and developing top talent across the organization. Michelle brings over 25 years of global HR leadership focused on aligning people operations with business strategy, and creating a community of diverse, engaged employees. At impact.com, she oversees the People Excellence team including talent acquisition, people development, people operations, and business partner teams around the world.

Prior to joining the impact.com team, Michelle served as the VP of People & Places at Deem, Inc. Michelle’s deep expertise comes from multiple leadership roles in leading global tech, finance, and consulting organizations, including Mixpanel, AppSense, Trend Micro, Chase Bank, and PricewaterhouseCoopers. She has led numerous teams and initiatives that created company cultures that have been recognized by Glassdoor and Comparably with awards including “Best Company in the SF Bay Area”, “Best Company for Women”, and “Best Company for Career Growth” among others.

Per, a serial entrepreneur, is a founder of impact.com and other successful internet businesses including Commission Junction, Leadpoint and Savings.com. Per has run all aspects of internet companies and is the chief architect of impact.com’s product, business and operational strategy.

In 1998, Per helped birth the modern affiliate marketing industry as co-founder and CTO of Commission Junction, the world’s first affiliate network. Per earned his Bachelor of Science in electrical engineering and his Master of Science in computer engineering from the University of California, Santa Barbara.

Roger is Cofounder and CTO of impact.com, where he is tasked with architecting and enhancing the world’s most scalable and complete marketing technology suite. As CTO, he leads the engineering and product departments. Roger previously was a cofounder and technology leader for several internet technology companies, including Savings.com and Leadpoint.

As Director of Engineering at Commission Junction, Roger transitioned the company to a scalable Java-based technology infrastructure. The transition generated significant IT cost savings while enabling improved development processes that enhanced speed and quality.

A seasoned business operations and development executive, Adam Furness has logged 16 years of experience in the APAC market and has a true passion for technology-based startups.

Prior to joining impact.com, Adam spent four years at RhythmOne (formerly RadiumOne) where his most recent role was Managing Director, Asia Pacific. He’s also held senior leadership roles in sales, strategy, cross-platform, and business development at Southern Cross Austereo, Macquarie Radio Network, and MI9 (formerly ninemsn). Adam is based in the company’s Sydney office.

Adam Mayer brings more than eight years of experience in sales, marketing, and business analysis to his role as Area Vice President of Sales Development at impact.com. He leads initiatives aimed at scaling the sales development function, enhancing pipeline generation, improving conversion rates, and fostering revenue growth across various regions and markets. 

Before joining impact.com, Adam successfully scaled the sales development function at Salesloft as the Global Director of Enterprise Sales Development. Previously, he served as the Sales Team Lead at Indeed, where he honed his skills in team leadership and sales strategy.

As the Senior Director of User Experience, Albert leads the product design and user research teams to create innovative solutions that empower and delight impact.com customers. Albert previously led design initiatives as the Director of UX at Estalea and in various Senior Designer roles at Yahoo!. Additionally, Albert serves as an instructor at the University of California, Irvine, where he teaches, mentors, and inspires the next generation of product designers.

As a Senior Principal Engineer at Impact.com, Anatoli oversees the overall Member Portal Web application frontend and backend architecture. Anatoli brings more than 20 years of experience in Web and Internet technology.

Before joining Impact.com, he was a Senior Lead Engineer at Voss Solutions, leading a team working on the Cisco UC platform. Before that a Senior Software Engineer at WT Space Investments, where he created the first Web Based Point of Sale.

Antoine joined impact in 2022 to localise impact’s operations in France. Based in Paris, he develops and executes the company’s rapid regional growth strategies, which includes building a sales, marketing, publisher development, solutions architects and customer success team. Before joining Impact, Antoine held senior positions in the Adtech industry and built a background in sales, strategic partnerships, and technology. Antoine previously spent eight years at Google working across Dublin, Sydney, and Paris; led sales and marketing teams in France and Switzerland; served as the France Country Manager for a Berlin MedTech company as well as EMEA Sales Director for Global Savings Group.

Antoine’s role as impact.com’s General Manager, SEA, is a natural fit, following his work on innovative projects for Kantar Media and Synthesio in Southeast Asia. He oversees impact.com’s business development, sales, and account management to support growing demand for the company’s services.

His favorite part of the job is adapting impact.com Partnership Cloud™ services to the region’s unique needs, and helping organizations improve their marketing efforts.

Antoni joined impact.com as part of the 2016 acquisition of Forensiq, where he served as VP of Product for the company’s leading ad fraud detection platform. Today Antoni oversees product development by impact.com’s Integrations Tribe.

With experience in all aspects of product development and business operations and deep expertise in the fraud detection space, Antoni helps ensure users of impact.com Partnership Cloud stay protected from affiliate fraud, influencer fraud, and traffic abnormalities.

As Principal Technical Architect at impact.com, Antonio is tasked with architecting and managing a scalable global platform. Antonio joined impact.com in 2006, backed by more than 25 years of experience in technology with an emphasis on security.

Prior to joining impact.com, he was Principal Systems Engineer at Estalea, L.P., Senior Systems Engineer at Commission Junction, and Principal System Engineer at Netlojix.

Ash leads the marketplace operations and analytics team, providing data-driven insights while leading operations planning and execution, KPI management, and modeling for the impact.com marketplace. Her team supports the development of project plans, metrics tracking, insight generation, and strategic recommendations to improve outcomes for partners. 

She brings over a decade of experience leading cross-functional operations initiatives. Before joining impact.com, Ash held senior positions at LogMeIn and LogicMonitor.

Ayaan leads marketing strategy and initiatives in the Asia-Pacific region, including public relations, demand generation, and events. In 2019, she joined impact.com from Sizmek (now Amazon) to build and scale a local marketing team that spans several markets including Australia, Southeast Asia, China, and Japan.

Ayaan brings more than a decade of experience working in the marketing, media, and technology industry in APAC and EMEA. Before joining Sizmek, Ayaan held senior marketing positions at Dataxu (now Roku) and Comscore in London.

A previous position at Commission Junction led BiBi to her current role as impact.com’s General Counsel. Throughout her nearly 30 years of legal practice, BiBi’s approach has balanced commercial and business needs with legal risks and compliance.

Her industry experience has helped shape the contractual terms and legal standards used by impact.com and marketing technology companies all over.

Billy Brennan is the Head of Creator at impact.com, where he oversees pricing and packaging, goal setting, and strategic customer engagement. He plays a crucial role in analyzing business issues, collaborating across the company to address creator challenges, and steering product marketing efforts. He also manages creator relations and strategy, market positioning, and forms business development partnerships. 

Before his current role, Billy joined impact.com’s Activate influencer team and quickly transitioned to run the mid-market sales team as an RVP. He later led Customer Sales and Commercial Sales, including a new logo commercial team. Prior to impact.com, Billy was part of the senior leadership team at Mavrck. In 2012, he co-founded GroupHigh, a SaaS influencer management platform that pioneered influencer search. His leadership in the acquisition of GroupHigh by Mavrck in 2019 marked a significant milestone in his career.

Brian leads the product marketing team, serving as a conduit between product management, customer success, and sales to craft and communicate impact.com’s value propositions. His team leads go-to-market strategies to commercialize new capabilities, features, and services for prospects and customers. Before joining impact.com, he served as the VP of Global Marketing and Partnerships at TUNE and held leadership positions at eBay and Google.

As Vice President of Publisher Innovation, Bryce leads the impact.com teams that bring groundbreaking new products to the publisher market. He cultivates impact.com’s global supply-side commerce content publishers and leads the publisher account team.

Bryce served as CNN’s Senior Director of Business Development before joining impact.com and is a founder of CNN Underscored — CNN’s successful reviews and recommendations business. His experience also spans digital media and business development roles at the Aeroplex Aerolease Group, Media Contour, and Creative Channel Services, and he was the entrepreneur behind DesignYourDorm, a website that revolutionized how students shop for their college dorm rooms.

Chris is Senior Director, Engineering at impact.com, where he leads a team dedicated to building technology that determines the future of partnership management and automation. He previously was Cofounder of Mediarails.

Chris also served as a VP of Engineering at CommerceHub, overseeing engineering for their demand stream product. Chris began his career at Mercent, where he ran engineering until the company was acquired by Liberty Media Corp.

As the Head of Affiliate and Partnerships Education at PXA, Coady leads the initiative to make the Partnerships Experience Academy (PXA) the global standard accreditation within partnerships education. In 2022, she joined impact.com to help build and create engaging content for PXA, an education center designed to inspire, educate and empower people to form meaningful and productive partnerships.

Coady brings nearly a decade of leadership experience in the influencer and affiliate industry as both a brand and agency expert. Before joining impact.com, Coady directed strategic initiatives for affiliate marketing at Wpromote and managed the affiliate marketing program at both Levi’s and Dockers.

As the leader of Technical Product Management, Craig dives into performance data to map customer journeys and understand how brands work successfully with partners. Craig partners with product owners and engineering teams to continuously improve the impact.com partnership management platform. Craig brings three decades of engineering and software architecture experience to his role. Before he joined the impact.com team, Craig served as Sr. Director of Product Management for Meltwater. He also held leadership roles at CA Technologies and Aprisma Management Technologies.

Danielle Stone is the Regional Vice President (RVP) of Enterprise Customer Success in Sales at impact.com. With over two decades of experience in digital marketing, her leadership focuses on strategic optimization and product adoption to drive growth. She and her team have been pivotal in diversifying revenue streams and fostering productive partnerships for impact.com’s largest brands. Previously, she held senior director roles in sales and customer success at CJ Affiliate and California Strong.

David Burke is the Senior Director, Media & New Revenue in Marketplace Operations, where he heads the Creator Studio Team and newly formed Media division. Under his leadership, the team aims to accelerate growth and results for partners, publishers, advertisers and creators. 

David brings more than 15 years of experience in performance marketing and media.  As an enterprising and high-energy senior business leader with global experience in partnerships, performance marketing, adtech, and martech. impact.com, he led several performance marketing companies.

Douglas has architected and managed impact.com’s scalable database platform since 2017. With 20+ years of experience in large-scale database architecture, MySQL, MongoDB, Oracle RACm, and Oracle Exadata, he specializes in database architecture that supports high-volume platforms.

Prior to joining impact.com, Douglas was an open source database consultant for Pythian. As a data architect at Visa, he helped scale the Oracle database platform, bKash. He was also the MySQL database team lead at Clickatell.

Emma joined impact.com in 2021 following the acquisition of Affluent, and is now the Vice President of Agency Innovation. A founding member of Affluent, she brings five years of experience scaling needed solutions for all sides of the partnership economy, focusing on agencies. Before working in the marketing and SaaS industries, Emma worked in international politics, building relationships between politicians, journalists, and NGOs across governments in EMEA.

Emma-Jayne (EJ) Owens is the Senior Director of Community and Enablement at impact.com, where she leads stakeholder training, advocacy, and community enablement initiatives. Her responsibilities encompass hosting thought leadership round tables, organizing partner and customer networking events, coaching internal sales teams, and driving the adoption of impact.com’s Partnerships Experience Academy (PXA). 

EJ brings extensive leadership experience across strategic planning, operational management, and revenue growth within the digital and media technology sectors. Before joining impact.com, she served as Managing Director APAC at Blis, where she accelerated revenue in key markets and successfully launched omnichannel and programmatic revenue streams.

Erik joined impact.com in 2019 as Principal Software Engineer to focus on reducing latency and scaling the platform for future growth.

He has been building the back end of online marketing platforms since 1998 in engineering positions at Commission Junction, Valueclick, and Conversant Media.

A leading figure in Europe’s digital marketing and ad tech world, Florian is the Managing Director, EMEA, at impact.com. Based in London, he develops and executes impact.com’s rapid regional growth strategies and oversees the day-to-day management of the local commercial and customer success teams.

Before joining impact.com in 2018, Florian held senior positions at blue chip technology companies including CJ Affiliate by Conversant and Gartner and he was Managing Director of IgnitionOne. His nearly 20 years of industry leadership include active roles on the IAB’s Performance Marketing Council and the Legislation and Standards Committee.

As VP, Global Controller, Frank leads impact.com’s accounting (corporate accounting, SEC reporting, technical accounting), financial operations (accounts payable, accounts receivable, payroll), treasury, global clearinghouse, and global tax functions.

Frank drives impact.com’s compliance globally, adhering to global regulations from a tax, reporting, banking, and legal entity perspective. He is responsible for a high control environment and crisp financial reporting. He is also key in driving a multitude of cross functional initiatives that help grow our business and help it to operate more efficiently. Before joining impact.com, he served as Vice President of Finance, Corporate Controller, and Treasurer at Younique Products and as Senior Finance Manager at CR Bard. He also serves as a member of the Board of Trustees for the National MS Society, Mountain West Region.

Frederic draws on his passion for digital marketing and SaaS solutions to head up the Nordic region for impact.com.

As General Manager, he draws upon 15+ years of experience in SaaS marketing and strategic business development leadership. Frederic has held lead positions at L´Oreal, Hexagon Composite, and Bluegarden.

Greg Brown is the Regional Vice President of Commercial Sales at impact.com, where he leads a dynamic team dedicated to helping businesses of all sizes build trust, boost brand awareness, and drive revenue through effective partnership programs. With 12 years of prior experience at HubSpot, Greg has honed his expertise in leveraging digital marketing to fuel business growth. He is committed to building a world-class team by employing a data-driven and people-first approach to leadership, ensuring impactful outcomes for clients and partners alike.

Trackonomics CEO Hanan cofounded the company in 2014, which has since grown from a “proof of concept” startup into an award-winning (Digiday Publisher Platform of the Year and PPA Tech Partner of the Year) SaaS business, signing publishers such as CNN, BuzzFeed, Condé Nast, CBS Interactive, Wirecutter, Business Insider, Forbes, and American Media.

Previously Hanan served as General Manager of the International Division at Spark Networks, where he oversaw the management of multiple subscription-based companies.

As Area Vice President of Customer Success, James leads all of impact.com’s client relationships across the EMEA region. He also oversees key relationships with platform customers that include John Lewis, TUI, Skyscanner, and Coinbase. James joined impact.com in 2016, bringing more than a decade of experience in digital marketing and partnerships to his role. Jame previously held roles at awin and affilinet prior to joining impact.com.

Jason joined impact.com in 2015, with over a decade of experience in business IT management, infrastructure management, and solutions architecture. He enthusiastically applies his knowledge to scale hosting infrastructure that aligns with business and technology requirements.

Tasked with implementing and managing global office infrastructure and business IT controls, Jason strikes a balance between user productivity and security. He previously worked on client solutions architecture and designed data center hosting products for an internet service provider.

Jeff heads the global revenue operations team, including sales operations, incentive compensation, deal desk, and marketing operations. He enables the rapid growth and success of the go-to-market (GTM) organization, ensuring all the processes and tools are in place to scale efficiently. Since starting his initiative within the department, he’s steered the process orchestration across synchronous and asynchronous buying activities while taking a proactive approach to GTM functions focused on predictive and prescriptive guidance.

He brings more than a decade of executive experience leading revenue operations with brands that include Acoustic, Vericast, and Finastra, where he gained executive experience leading marketing, product, and financial planning and analysis.

As General Manager, Jennifer heads up impact.com’s business in greater China. Her 15+ years of digital marketing and high-tech experience encompasses strategic and operational roles in the United States and Asia Pacific regions. She previously held senior leadership roles at Zanox, OgilvyOne, and Dell in Shanghai.

With deep knowledge of digital advertising, performance marketing, and ecommerce, Jennifer has helped Chinese ecommerce companies navigate growth marketing.

Jessica leads the product operations team that sits at the intersection of product, engineering, and customer service. She fortifies communication between teams, strengthening product delivery outcomes. Jessica’s healthy obsession with feedback loops ensures the voice of the customer resonates across our organization. In 2016, she joined impact.com as Director of Product Strategy, bringing quality assurance and leadership experience from eBay and large insurance organizations.

With 20+ years of experience, Johan brings deep knowledge of the Java ecosystem, design patterns, and best practices in programming and engineering to his role as Senior Director in Engineering at impact.com.

He is obsessed with machine learning, data mining, performance, and clean code. Prior to joining the company, Johan worked in investment banking in London on high throughput, low-latency risk calculation engines.

Joining impact.com from Forensiq, John drives the direction of the company’s tracking software. As Principal Software Engineer, his focus is on designing clean, functional code.

Ever the problem solver, John loves working in the browser world and dealing with cross-browser compatibilities in an environment that requires creative solutions. If you’ve seen an ad today, there’s a good chance that John’s code verified the authenticity of your view.

Justin Morrison is the SVP of Sales at impact.com, where he heads Sales and GTM. With over a decade in sales leadership, he will drive the company’s sales efforts using innovative strategies to support growth and customer retention. His tenure as Geo-Vice President at Sprinklr, overseeing large enterprise sales across the US and Canada, was marked by strategic wins and a knack for surpassing sales goals. Before his time at Sprinklr, Justin served in various sales leadership roles at FinancialForce.

As Senior Director of Marketing, Kathryn develops key strategies and leads various marketing teams across impact.com. These teams include website design and development, social media, creative design studio, various marketing programs, SEO, and analytics/data. Kathryn owns the impact.com brand execution across the company’s corporate identity and brand advertising. Before joining impact.com in 2019, Kathryn spent eight years as Head of Marketing for AdSpace24 at Media24, South Africa’s largest online news publisher and digital media sales house. Kathryn spent five years before this leading marketing teams in the online gaming industry across Europe and Asia.

As Senior Director of Product & Pages, Kfir oversees various technical product areas focused on product inventory, content discovery, and analysis. He cofounded Trackonomics in 2014, focusing on business, product, and data operations. Under his leadership, Trackonomics won awards (Digiday Publisher Platform of the Year and PPA Tech Partner of the Year) and continues to elevate content partnership technology as an impact.com company. Previously, Kfir held product leadership roles at Fashion Traffic and Spark Networks. 

As a member of impact.com’s founding team and in his role as Principal Engineer, Knut oversees much of the company’s core technology.

His 20 years in the industry include engineering roles at the technology incubator Estalea, L.P, and Commission Junction. Knut started his career building TV broadcast systems at Tandberg Television ASA.

Since joining impact.com in 2017 as a Customer Success Director, Krista has been pivotal in enhancing client relationships and driving effective solutions. As the Senior Director of Customer Success in Sales at impact.com, Krista will co-lead the Enterprise CSM team, focused on strategic initiatives, and growing client relationships. Krista has more than 11 years of partnership experience, with previous experience at Commission Junction (CJ). 

As the Head of Affiliate and Partnerships Education at PXA, Laura leads the initiative to make the Partnerships Experience Academy (PXA) the global standard accreditation within partnerships education. In 2022, she joined impact.com to help build and create engaging content for PXA, an education center designed to inspire, educate, and empower people to form meaningful and productive partnerships.

Before joining impact.com, Laura served as the Director of eComm, as well as Partnerships and Publisher development at ShopHer Media, and brings more than a decade of affiliate experience. She was a Finalist for the Golden Link Awards Affiliate Manager of the Year (Publisher) in 2013 and 2018, and has been a guest speaker in leading webinars within the partnerships industry.

As Senior Director of Events, Laurie orchestrates and promotes virtual and in-person impact.com event programs that inspire and enable customers and audiences to drive business growth through partnerships. Prior to joining impact.com, she led event marketing for education-related companies such as PowerSchool, Schoology, and Peterson’s, where she created unique experiences and applied marketing best practices to drive attendance, engagement, and referrals. Her leadership expertise enabled her to facilitate large, logistically complex, and high-stakes live events that drove sales pipeline and ROI.

Lindsey joined impact.com in 2015 to grow the partnership automation business after managing performance marketing and affiliate programs for over three years. She brings over 12 years of marketing and martech sales experience to her position as Regional Vice President of Sales. Lindsey’s in-depth knowledge of customer’s needs combined with her understanding of the technology available resulted in significant enterprise customer growth.

In her mission to help businesses realize growth potential through partnerships, Lisa oversees partnership development at impact.com. Lisa’s teams develop channel partnerships and alliances as well as relationships between customers.

Prior to cofounding impact.com, she held key roles at industry-leading companies, including EVP Customer Experience, SVP Business Development, and VP Services and Customer Success at companies that included Commission Junction, Invoca, and Workzone.

With 11+ years of experience in enterprise account management, Lyssa is currently the Vice President of Customer Success at impact.com. She leads a team of success and operational leaders that enable brands to grow their businesses through partnership automation.

Lyssa possesses a strong background in ecommerce, marketing Intelligence, and fintech. She previously ran integration and account management teams for eBay Enterprise Marketing Solutions and Klarna.

Marthe Berlin is the Regional Vice President of Publisher Development in Sales at impact.com, where she drives growth and innovation through her extensive industry experience. Since joining the company in 2021, Marthe has spearheaded key initiatives, including leading the development of a pan-European team, crafting go-to-market strategies for EMEA expansion, and refining partner development processes to align with strategic goals. Before impact.com, she worked brand side for two years, and prior to that, Marthe worked at Awin as Senior Account Director.

Matt Sheppard is an RVP of Customer Success at impact.com, where he leads a dedicated team of Customer Success Managers focusing on UK and European customers. His team’s primary goal is to ensure that customers fully leverage impact.com’s platform and features, ultimately maximizing the value they extract from it. With a career in affiliate marketing dating back to 2012, Matt has honed his expertise in partnerships, working with brands across diverse verticals such as crypto, fashion, and health tech. Since joining impact.com in 2018, Matt has progressed from Customer Success Manager to Regional VP, demonstrating a deep commitment to customer success and strategic development. 

As Senior Principal Data Architect at impact.com, Mauricio has been instrumental in selecting and integrating the analytic datastores and data processing technologies that have enabled the company’s 100x data growth over the past 10 years.

He has designed and built platforms that support user reports, dashboards, and ad hoc exploratory BI. Prior to joining Impact, Mauricio configured ERP systems as a consultant and built websites as a Java engineer.

As Area Vice President for Sales, Maya oversees new client acquisition for small-to-medium-businesses (SMB) and leads impact.com’s SMB account executives and directors in North America.

She joined impact.com from Yelp in 2018, and has since grown the Business Development team from 8 BDRs individuals in New York to a team of 4+ managers spanning 3 regions and over 40 reps. She also built and grew the sales enablement function and core curriculum from the ground up.

Prior to leading the SMB revenues team, Maya served as the Regional Vice President of Mid-Market Sales. Maya honed her high-performance skills in sales and marketing at media giants Condé Nast and Vogue.

Since joining impact.com in 2012 as a Strategic Account Manager from eBay Enterprise Marketing Solutions, Mia has leveraged her diverse skill set to foster strong client relationships and drive impactful results for some of impact.com’s largest brands. As Senior Director of Customer Success in Sales, Mia will co-lead the Enterprise CSM team, concentrating on strategic initiatives and overseeing key relationships. 

As the Regional Vice President of Customer Growth, Nick Randall supports the growing impact.com user base across the Asia-Pacific region. Nick leads the account management, publisher development and customer success teams with his 25+ years of experience as a sales leader. Previously, he held Sales Director roles at Whooshkaa, Fairfax Media, and Southern Cross Austereo. He also served as Chief Revenue Officer for TRIBE.

Nick also specializes in fostering professional development within and beyond his teams. He’s a powerful Business Mentor with Westpac’s Business of Tomorrow Program and the Director of the Authentic Leaders Group. Nick is also the Co-founder and Chairman of the podcast company Ranieri & Co.

Nikolai joined impact.com in 2024 to localize impact’s operations in Denmark. Based in Aarhus, he develops and executes the company’s rapid regional growth strategies, which include building a sales, marketing, publisher development, solutions architects, and customer success team. Before joining Impact, Nikolai has spent over a decade as a leader and entrepreneur in marketing and advertising, including as a marketing consultant. Before joining impact.com, he was the Head of Sales in Denmark at Adtraction, and the Head of Marketing at Le Management.

In 2019, Owen joined impact.com, serving as the Marketing Director for EMEA and two years later, promoted to Regional Vice President of Marketing for the EMEA team. He previously worked as the Head of Strategy for Europe with CJ Affiliate. Owen brings more than a decade of leadership experience in the European partnership economy to the expanding EMEA team.

Petar heads the development team charged with supervising the crediting of partners and payout calculations. He joined impact.com in 2016 as a software engineer and quickly rose to tech lead. Peter has since led the initiative to design and create a performance bonus system for cost-per-acquisition payments and scaled the modification system for order returns and updates.

As Senior Director, Data Platform at impact.com, Robert is responsible for the ingestion and delivery of all performance reporting data.

He joined impact.com in 2015 with 20+ years of industry experience, having begun his career at Commission Junction. Robert’s focus and expertise is in data warehousing and reporting platforms and creating scalable, low latency, mature systems.

Ross joined impact.com in 2019 as an account executive. His impressive customer support and sales skills propelled him to the position of Regional Vice President, leading the commercial sales team in California.

Ross’s team empowers businesses to transform how they manage and optimize partnerships with the help of impact.com solutions. Ross brings 10+ years of enterprise technology selling experience, starting at Oracle and FastSpring. After joining impact.com as an account executive, Ross grew into the role of Director of Sales SMB before becoming Regional Vice President of Sales, leading the SMB sales team in California.

Ross Negus leads the Mid Market and Enterprise sales teams for impact.com in EMEA from the UK office in London. His team focuses on acquiring new customers through various initiatives, including networking, collaborating with teams such as marketing, business development, customer success, and channel partnerships, as well as participating in events. 

With a decade-long tenure at impact.com, Ross was one of the pioneering salespeople in EMEA, contributing significantly to the company’s growth from less than 100 employees. He has collaborated with some of Europe’s largest brands to onboard them to impact.com, demonstrating his expertise and commitment to the company’s success.

Ross Wood is the RVP, Customer Success in Sales at impact.com, a position he has held since 2022. With tenure at impact.com starting in 2015, Ross has played a pivotal role in growing the customer success team. His approach involves close collaboration with internal teams and incorporating valuable feedback from brands and agency partners. Leveraging his strong background in technology and partnership marketing, he aims to ensure that all brands and agency partners derive maximum value from the impact.com platform and enjoy an exceptional experience. Before joining impact.com, Ross honed his skills in customer success at Commission Junction.

Ryo joined the team in July 2022 as Japan’s first Country Manager and employee. His mission is to build and grow Japan’s business by bringing efficiency and scalability to the Partnership Economy. Previously, Ryo was Japan’s first Country Manager at MightyHive (now rebranded to Media.Monks), and he brings AI, data, and marketing experience to the team from his time at  Google/DoubleClick, Appier, and a full-service advertising agency.

San Sareen is the RVP, Influencer & Creator in Sales at impact.com. With a strong background in partnership management, he has held key roles like Director (EMEA) for Influencers & Creators and Customer Success Lead—Mediarails EMEA. Under his leadership, the business grew over 700%, establishing him as a specialist in influencer technologies. San’s decade of experience in SaaS and digital marketing helps brands and creators collaborate and thrive. He has judged the Effective Mobile Marketing Awards in the UK twice and frequently speaks at the Influencer Marketing Show in London. In 2023, his team won Gold at the Global Influencer Marketing Awards for ROI excellence.

Sara joined impact.com in 2022 as the Country Manager in Italy. Her mission is to consolidate the innovative and disruptive vision of the partnership economy. Her team is positioned to support a revamp of the performance marketing industry for both B2B and B2C. She brings more than 18 years of digital and channel marketing expertise, holding previous positions Tradedoubler Italy—one of the largest affiliate networks in Europe—and Expandi Group, where she worked closely with clients such as IBM, HP, Google, and Microsoft.

Sarah Howes is the RVP of Customer Success at impact.com, where she leads the US team for Self-Serve, SMB, and Mid-Market brands. Her leadership is marked by a strong focus on building relationships, enhancing brand retention, and providing strategic recommendations to help brands grow their performance and creator programs. With 18 years of experience in the Partnership/Affiliate industry, Sarah is passionate about helping brands achieve their business goals through best-in-class support. Before joining impact.com, Sarah was the Senior Client Development Manager at CJ, bringing a wealth of knowledge and expertise to her current role.

Shan Abid started at impact.com in 2019 and quickly advanced to the Regional Vice President of SMB Sales for New York. He leads the account executive and sales teams that support many of impact.com’s small and mid-sized clients. Shan brings over a decade of account management and sales experience in the New York region to his role. Before he joined the impact.com team, he held senior sales roles at AppCard, Inc, and Sears. 

As Regional Vice President of Customer Success (EMEA), Smita leads a team focused on delivering world-class service to impact.com clients and agency partners and ensuring they achieve maximum value from the platform. Smita is dedicated to building strong relationships, optimising internal processes, and driving initiatives that enhance customer satisfaction, retention, and growth. She brings Smita 14+ years of global experience in the Media and Advertising industry with an extensive leadership background. 

Smita is a Diversity, Equality, and Inclusion Ambassador at impact.com, where she works alongside a global team of Ambassadors to actively cultivate a more empathetic and diverse workplace. She was also recognized by Hello Partner as a Global Top 30 Performance Media Pioneer in 2023 and was a Performance editorial board member for 2022.

As VP of Engineering, Snehal is the liaison between the technology, product, and services teams at impact.com. She leads teams to own different phases of the customer journey, aligning company goals with engineering outcomes.

In short, Snehal enables and empowers the services team to provide seamless customer experience. Snehal previously held engineering roles at Tata Consultancy Services, India’s largest tech consultancy.

As Senior Director of Engineering, Tiam oversees the development of partner-facing solutions at impact.com. These solutions empower publishers and creators, enabling them to efficiently run and grow their partnerships businesses while maximizing their revenues.

Tiam co-founded the impact.com company Pressboard, the premier analytics and reporting platform for branded content. He brings more than 26 years of experience in technology architecture to the team. Before starting Pressboard, he co-founded Gauge Mobile (acquired by Juice Mobile), a SaaS provider that enabled businesses to collect and analyze mobile marketing data and build personalized customer experiences.

Todd is Cofounder and Vice President, Strategic Initiatives, of impact.com. He has been instrumental in forging and managing relationships with many of the company’s flagship advertisers, agencies, and media partners. Todd evangelizes a multichannel approach to the performance model, and is a frequent speaker at key industry events, including the Affiliate Summit, Affiliate Management Days, a4uexpo, and Performance Marketing Insights.

Todd previously was VP, Business Development, at Digital River’s affiliate network, OneNetworkDirect, where he guided strategic initiatives and industry relations. In the late ’90s, he helped birth the modern affiliate marketing industry as Cofounder and VP, Business Development, of Commission Junction. Todd won the 2007 Affiliate Marketing Legend award.

Wade is Cofounder and Vice President, Strategic Operations, of impact.com. In this role, he ensures that every client gets the data and information they want, the way they want it, and when they want it, so timely and well-informed marketing decisions can be made.

Prior to cofounding impact.com, Wade was part of the founding team at LeadPoint, where his BI architecture boosted revenue per lead and ROI on new product initiatives. At Savings.com, his BI architecture enabled the company to become fully data-driven. Wade also served as Vice President, Business Intelligence and Product, at Commission Junction.

As Senior Director, Engineering, Werner heads impact.com’s Cape Town engineering team. With more than two decades of experience in software development, he recognizes the role that people play in technological development and strives to create an environment where impact.com’s engineers are empowered to develop world-class software and reach their potential.

Werner, a truly global professional, worked in France, Austria, and South Africa before joining impact.com in 2013.

Yifei leads the Data Science Center of Excellence at impact.com to guide the development of data science-driven product suites. Since the formation of the DSCOE in September 2019, Yifei and her team has united data science and analytics talents, and delivered key machine learning product features to impact.com. Before joining impact.com, Yifei was Director of Data Science and Analytics, Product Analytics at Acxiom.

As VP of Channel Partnerships, Yon oversees impact.com’s ecosystem of partners. His team works with agencies, technology partners, referral and affiliate partners, evangelists, and others to drive business growth, success, scalability for clients, and substantial value for partners. He’s spent over 15 years in digital marketing, building teams at agencies and SaaS tools for performance marketers.

In 2016, Yon co-founded Affluent, an impact.com company, to help affiliate marketers aggregate data, automate their reporting, and optimize their businesses. Today, Affluent has become the reporting system of record for a majority of affiliate marketing agencies.