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Influencer Fraud

Occurs when a paid influencer uses an illegitimately inflated follower count to ask higher rates of an advertiser for engaging their audience with brand sponsored content.

Kathryn Astbury
Kathryn Astbury
Senior Director of Marketing

Occurs when a paid influencer uses an illegitimately inflated follower count to ask higher rates of an advertiser for engaging their audience with brand sponsored content.

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