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Display Advertising

Commonly understood to mean “banner ad”, but formats have evolved to include rich media ads. Display ads can be static or animated and can remain within their placement on the publisher’s page or expand out of it. Typically tag based.

Kathryn Astbury
Kathryn Astbury
Senior Director of Marketing

Commonly understood to mean “banner ad”, but formats have evolved to include rich media ads. Display ads can be static or animated and can remain within their placement on the publisher’s page or expand out of it. Typically tag based.

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