Performance marketing reloaded – Partner marketing as a gamechanger
Topics:
Addressability: Target groups are dead, long live contextualization.
Context instead of cookies – partner marketing utilises contextual data for a more precise target group approach.
Efficiency: The end of the low funnel, the renaissance of the (full) mid-funnel.
Mid-funnel focus – partner marketing strengthens the middle phase with targeted and relevant content.
Sustainability: Creating loyal customer relationships.
Long-term loyalty – Partner Marketing promotes sustainable, loyal customer relationships through trustworthy partnerships.
Why participate?
- Gain strategic insights: Learn about the latest trends and developments in partner marketing
- Acquire practical knowledge: Learn concrete methods and techniques through hands-on case studies and interactive sessions.
- Expand your network: Connect with leading experts and peers.
- Discover innovative approaches: Learn new models and strategies that go beyond traditional affiliate marketing.
- Create long-term value: Learn how to implement sustainable marketing practices.
Prominent minds from international companies will speak to a diverse audience of advertisers, publishers, agencies and influencers about the latest developments and best practices in affiliate marketing and provide valuable insights into practical strategies.
Moderation: Dimitrios Haratsis – Book Author, Podcaster & Consultant Data Driven Marketing
Secure your place!
Don’t miss the opportunity to take part in this ground-breaking event and help shape the future of partner marketing.
