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A person sits in front of a laptop and a ring light, filming content for social media in a cozy indoor setting with colorful props.
Blog

8 influencer marketing trends for 2025: 11 experts reveal how to increase ROI with performance-driven creator partnerships

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Blog

Performance marketing explained: Types, benefits and key metrics

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Blog

Strategic integration: How Getty Images built a global content ecosystem through partnerships

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Video

Measuring true partner value: A new framework for affiliate incrementality

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Worksheet

Measure the real impact of your partnership program

 A person using a smartphone to view images while typing on a laptop, with a glass of water and earbuds on a wooden table.
Blog

The ultimate guide to influencer marketing in 2025

 Graphic featuring the title "the Partnership Economy," Season 6, Episode 4, with Natasha Scholnick's name and a logo from impact.com.
Podcast

S06 | E4 – Building scalable creator partnerships

 4 must-have email templates for effective partner recruitment
Worksheet

4 must-have email templates for effective partner recruitment

 A hand holds a smartphone displaying a shopping cart icon, surrounded by floating shopping bag icons in a vibrant, digital environment.
Blog

How top brands boost sales with retail media networks: 5 key benefits revealed

 Three professionals engaged in a discussion at a modern wooden counter, with laptops and a cup of coffee in a stylish kitchen setting.
Blog

The end of traditional advertising: Why human connection is the new currency in marketing
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Byline and article

The value of incrementality measurement for partner programs
Logo of Access Newswire, featuring a stylized letter "A" in blue and pink, with the text "ACCESS newswire" in bold, modern font.
Byline and article

Contester strengthens market position by expanding to impact.com, the world’s leading partnership management platform

 Scaling success through diversified partnerships
Podcast

S06 | E3 – Scaling success through diversified partnerships
Stylized black logo featuring the letters "B" and "T" with an ornate ampersand "&" between them on a white background.
Byline and article

Loyalty reimagined: why value is more than a price tag

 A group of diverse women engage in discussion around a wooden conference table, with laptops and coffee cups present.
Blog

Redefining partnership marketing ROI: A framework for modern customer journeys

 Logo of "The Partnership Economy" podcast featuring hosts David Yovanno and Todd Crawford, Season 6, Episode 1. Blue background.
Podcast

S06 | E1 – Exclusive Kick-Off: Dave & Todd’s Lessons Learned & What’s Ahead

 A diverse group of professionals collaborate at a sunlit table surrounded by plants, using a laptop and engaging in discussion.
Blog

How Australian brands can turn customers into powerful marketing partners in 2025
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Case study

3.7%

conversion rate
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