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A young man holds a camera on a stabilizer, capturing a moment with a woman in colorful attire outdoors, surrounded by urban scenery.
Blog

Content creator affiliate strategy: How Charlie Chang hit 80% affiliate income with searchable video content
Marketing Mag
Byline and article

Caught between clicks and caution: The marketer’s trust dilemma

 Two women are seated in a bright waiting area, engaged in conversation, with wooden chairs and large windows in the background.
Blog

Evaluating influencer performance in 2025: 3 ways brands can optimize ROI through real-time tracking

 A group of three people engaged in discussion outdoors, holding documents and a tablet, against an urban backdrop.
Blog

The three dimensions of partnership marketing: PartnerCentric’s blueprint for combining affiliates, creators, and advocates

 A stack of U.S. dollar bills sits atop a laptop keyboard, symbolizing online finance and digital transactions.
Blog

The creator’s profit playbook: 9 advanced affiliate marketing strategies for sustainable revenue growth

 A woman sits at a desk with a laptop and a ring light, holding a small white dog in her arms, pointing towards the camera.
Blog

Beyond pet products: How pet influencer marketing works for any industry in 2025

 Podcast promotional image featuring Amanda Mount for Season 6, Episode 7 of "The Partnership Economy." Background in blue tones.
Podcast

S06 | E7 – Authentic content that drives real results with micro-and-nano influencers

 influencers charge per post
Blog

2025 influencer rate guide: what content creators charge per post
Singapore business review logo
Byline and article

Travel marketers shift focus with trust reshaping influence: report
marketech apac logo
Byline and article

SEA marketers prioritise retention, brand building to gain travellers’ trust: report
travel weekly asia
Byline and article

Why influencers aren’t as annoying as you think

 A person in a white shirt holds a phone in one hand and a credit card in the other, preparing for an online transaction.
Blog

Building a profitable creator community: How OLIPOP’s hybrid commission approach drives 12% of sales

 A person in a beige vest and white shirt speaks on the phone, surrounded by documents and a glass of orange juice on a table.
Blog

An expert weighs in on influencer tax write-offs (+ how to maximize your savings)

 Financial-fitcheck-webinar
Event

Webinar: Financial Fit Check | March 18, 2025

 A person sits in front of a laptop and a ring light, filming content for social media in a cozy indoor setting with colorful props.
Blog

8 influencer marketing trends for 2025: 11 experts reveal how to increase ROI with performance-driven creator partnerships

 A woman in a pink jacket is posing in front of a ring light, holding a smartphone mounted on a stand in a well-lit room.
Blog

How much to charge for usage rights as an influencer (+ pro negotiation tactics) 

 A person wearing a headset holds several playing cards while sitting at a desk, with colorful LED lights and a guitar in the background.
Video

Creator business bootcamp: Financial fit check

 A person in a green shirt sits at a computer, focused on the screen in a softly lit room.
Blog

The ultimate brand-creator collaboration guide: 4 strategies to boost content quality and maximize ROI
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