The average consumer is savvier than ever, relying on product research and recommendations from trusted friends and creators before purchasing. Brands and marketers must build authentic creator partnerships and stay true to brand values to reach those audiences. There are many ways to achieve this…

In this webinar, San Sareen, Regional Vice President of Influencers and Creators (EMEA) for impact.com, discusses the nuances of running creator campaigns with Partnership Marketing Consultant Lesley Barrett.

This webinar highlights the importance of: