5 do's and don'ts
for smart partnerships that get you on the green
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No ifs, ands, or putts — get more great tips from impact.com's growth technologists at grow@impact.com
Why settle for par? Preserve your valuable partnership investments, leverage partnerships for immediate revenue, and ready your business for a strong start with these useful tips.
Use your content and deal-based partners alike to promote special offers. Consider implementing flexible return and cancellation policies.
DO provide a reason to spend today
A great brand reputation that nurtures loyalty is a powerful tool for attracting good partners — they are the ones more likely to stick.
DO focus on loyalty
Call on discount sites that specialize in moving inventory fast to consumers looking for bargains.
DON’T sit on inventory
Be transparent, even when you have bad news to share. Partners appreciate openness and trust.
DO be sensitive
Establishing social-good partnerships can help businesses stay afloat — the loyal relationships you build with partners and consumers can see you through tough times.
DO embrace your community
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Low demand Disrupted global supply chains Physical store closures Cash-flow issues
Partnership challenges businesses might face during a crisis
