Does your influencer program need  a tune-up?

Remember the debacles that were the Fyre Festival and Caroline Calloway’s world tour?

You don't want that!

But influencer programs don’t have to flame out big to cause major headaches.

So ask yourself...

Have you kept your influencer program up to date so it’s a well-oiled machine?

Have you kept your influencer program up to date so it’s a well-oiled machine?

driving around on rusty techniques, which means a reputational blow-out could be around any corner?

or,  ARE YOU STILL...

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Tune it up in just five steps.

Let’s go!

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STEP

1

Maximize mileage

Don’t treat your influencers as one-off paid-post commodities. Forge long-lasting partnerships that will  go the distance.

Supercharge advocacy with incentives

Set up contracts that are optimized to align influencer activities with your specific goals

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STEP

2

Go  automatic  vs. manual

Automate discovery, onboarding, and relationship management tasks so you can focus on the road ahead.

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STEP

3

Use every gear

Don’t overheat with too many mega-influencers; maintain diversity and boost ROI with macro and long-tail micro and nano opportunities.

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STEP

4

Watch the right dials

Ignore vanity metrics like followers and likes; start using, attributing, and rewarding KPIs aligned to your business goals.

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STEP

5

Influencer partnerships can be a powerful engine for growth

...if you keep them  running smoothly. Need a handy  manual? Here’s how…

Download this PDF for an  in-depth look or reach out at grow@impact.com.

Learn more influencer program fixes, tips, and best practices in