Welcome to the Partnerships Experience Academy! Optimize is the sixth and final phase of the Partnership Lifecycle. Optimize is all about the continual optimization of partnerships by using advanced analytics to drive growth and increase efficiency.Start course
Who is this for?
Who want to learn skills to help them be more effective in their roles.
Who would like to better support the teams that they manage.
Who want to stay organized and increase their efficiency.
What you'll learn?
- Analyze which key performance indicators will be important.
- Describe the various levels of data granularity in a brand’s program.
- Identify various methods of lift analysis to comprehend the impact of events such as media buys, seasonal periods, global events, and other events within the impact.com ecosystem.
- Explain how brands can use reports to gain a deep understanding of their program.
- Show how to use those insights to improve the operations of a brand’s own partnership channel for success.