Brooke Feinberg, Senior Director of Affiliate Marketing
Drive partner traffic into your app and connect with new, mobile-first partners.
Great user experience drives great conversion rates. A single link can send users to the right place in-app — and to mobile web or the app store if the user doesn’t have your app installed.
Stop relying on CPI to fuel your mobile growth. Instead, focus on true value by paying partners for post-install conversion events like sales, travel bookings, or new subscriptions.
Other solutions require intensive partner integrations. With Impact, partners don’t need to change a thing to begin driving traffic into your app.
Our mobile deep linking solution, TrueLink™, sends users directly to the desired place in-app.
With most deep linking solutions it’s tough, if not impossible, to track and attribute partner contributions in-app. We fixed that.
There’s a whole mobile world out there – and you need to be ready for it. Once you implement our mobile solution, you’ll open up new partnership opportunities with mobile-first businesses like games, utilities, and other app-only partners.
Plus, you can expect to see greater revenue from your existing partners, as they can begin driving their mobile traffic into your app, where conversion rates are 3x higher on average than in mobile web.
You should be able to decide exactly what happens when a user clicks on your partner’s link to your content. Optimize with A/B testing and set different flows for different segments, like iOS vs Android users.
By providing a complete rules-based routing engine on top of the intelligent deep linking, TrueLink™ gives you complete control over your user experience – even when users click through from your partner’s app or website.
As more and more budget flows into mobile, bad actors have followed suit. In fact, Forensiq Fraud Lab research shows that 25% of app installs involve fraudulent activity.
Fraud operators can make these bogus installs look legitimate, but our algorithms can tell the difference. We flag the fake installs, and you pay for only the real ones.
Today, more than at any other time in history, being a successful partnership leader requires a mastery of the mobile environment. Download our eBook to help you navigate the wild and crazy world of mobile app partnership management.
Find out how Impact’s Partnership CloudTM can help you drive in-app conversions.